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HomeSubcompact cars

Subcompact cars

Fake Design

Would the 1969 Ford Mustang have sold better if it had been smaller?

August 7, 2026 Steve 23

(EXPANDED FROM 8/27/2024) A major goal of Indie Auto is to question conventional wisdom — which will all but inevitably generate controversy. That was certainly the case with the following story, which argued that the […]

1960 Auto Union 1000
Gallery

1960 Auto Union 1000: What happens when you cross a VW with Detroit iron

June 26, 2026 Steve 11

(UPDATED FROM 12/21/2023) Road & Track complained that for 1960 the Auto Union’s two-door hardtop was given a “crude ‘American’ touch, a clumsy wrap-around” windshield (Bond, 1959). That made this body style look even more […]

1967 Oldsmobile Delta 88 Custom
Data Dive

Langworth and Norbye made excuses for General Motors’ big-car fixation

June 9, 2026 Steve 8

(EXPANDED FROM 2/27/2023) Indie Auto was partly created to spark more robust debates in U.S. auto history. As a case in point, a few years go I questioned a take by Richard M. Langworth and […]

1980 Pontiac Phoenix 5-door hatch
Data Dive

Bigger didn’t prove to be better for General Motors in late-70s and 80s

April 17, 2026 Steve 44

(UPDATED FROM 12/30/2022) A few years ago we had a debate in a comment thread about the importance of scale in the U.S. auto industry (go here). I thought I would add another layer to […]

1975 AMC Pacer
The Best of Indie Auto

Seven mistakes that killed the AMC Pacer — and American Motors

January 9, 2026 Steve 45

(EXPANDED FROM 9/8/2023) The 1975-80 AMC Pacer may have been a memorable car, but it was also a key factor in American Motors’ demise as an independent automaker. What’s particularly tragic is that the Pacer’s […]

1973 Valiant VJ Charger
History

1970 Plymouth Barracuda should have been like an Australian Valiant Charger

December 26, 2025 Steve 16

(EXPANDED FROM 9/29/2023) The 1970 Plymouth Barracuda and its sibling the Dodge Challenger proved to be a costly mistake that epitomized Detroit’s slowness in responding to changing times. Indeed, the Chrysler Corporation’s early-1970s pony cars […]

1960 Volkswagen Karmann Ghia sketch
Media Analysis

Road & Track predicted a Karmann Ghia-based VW Beetle replacement

December 17, 2025 Steve 8

(EXPANDED FROM 2/16/2022) The Beetle was such a hot commodity in 1959 that total Volkswagen registrations almost topped 120,000 units. That may have been tiny by Detroit standards, but back then it was unprecedented for […]

Links

A sampling of Jim Dunne’s 1970 predictions that didn’t happen

October 28, 2025 Steve 9

(UPDATED FROM 8/30/2023) Predicting the future of the U.S. auto industry has always been fraught with peril. Popular Science’s Detroit Editor Jim Dunne got a lot of things right in his reporting during 1970, but […]

1977 AMC Gremlin Custom
History

AMC buying VW four-cylinder engine was Roy D. Chapin Jr.’s last big mistake

October 17, 2025 Steve 15

(EXPANDED FROM 7/31/2023) American Motors’ purchase of a four-cylinder engine from Volkswagen was one of CEO Roy D. Chapin Jr.’s last big decisions during his 10-year leadership of the automaker — and arguably his final […]

History

1933-42 Willys: A better template for an import beater than later compacts

October 6, 2025 Steve 29

(EXPANDED FROM 15/19/2023) The 1933-42 Willys gets far less attention than it deserves. The model 77 and its successors were important because they anticipated the American compacts of the 1950s and 1960s. In addition, the […]

Posts pagination

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  • 1972 Lincoln Continental Mark IV
    Is David Kiley right that Ford should replace Lincoln with a new brand?
    September 2, 2026 15
  • 1972 Buick Skylark Custom grille
    1972 Buick Skylark Custom represented the end of an era
    September 1, 2026 4
  • 1959 Ford Thunderbird
    1959 Ford Thunderbird was a gimmicky but hugely important car
    August 26, 2026 11
  • Compact cars became the neglected stepchildren of U.S. automakers
    August 21, 2026 21
  • 1980 AMC brochure cover with picture of American Center building
    AMC’s Roy D. Chapin Jr. succumbed to the illusion of bigness
    August 19, 2026 2
  • 1980 Ford Thunderbird and 1956 model
    Ford’s design talent in the 1970s wasn’t enough to halt a dramatic slide in sales
    August 14, 2026 13
  • 1973 Buick Riviera
    Why wasn’t the 1971 ‘boat-tail’ Buick Riviera shrunk to compact size?
    August 14, 2026 24
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
Society of Automotive Historian award to Indie Auto

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