A recent drive through a particularly lovely rural area in Oregon reminded me of a Volkswagen Cabrio commercial from decades ago. The spot did a good job of showing the sensuousness of driving. Here I’m […]
The recent death of ad pioneer Mary Wells Lawrence got me wondering how long her fledgling ad agency Wells Rich and Greene worked with American Motors. The short answer: from 1967 to 1972. This ad […]
Roger Sizemore had the feeling that Chrysler was going in the wrong direction. The product planners talked excitedly about selling at least 200,000 Plymouth Barracudas and Dodge Challengers annually. Yet the all-new 1970 pony cars […]
Volkswagen has received a good response to the ad it ran during the Superbowl last weekend. Titled “An American Love Story,” the 60-second ad and an extended version attempt to cultivate nostalgia for the brand’s […]
When updating the 1966 Oldsmobile Cutlass Supreme story I found myself lingering over the illustrations in Pontiac brochures. The images, which were produced by the legendary team of Art Fitzpatrick and Van Kaufman, tended to […]
Henry Goverti was a huge fan of the Thunderbird. He had owned three of them — and still drove a 1966 convertible to work in the summer. It had a certain flair that epitomized the […]
Greg was mostly impressed with prototypes of the 1984 Chevrolet Corvette he inspected while helping to prepare an advertising campaign. The all-new design was much roomier than the previous model. That wasn’t an accident. General […]
(EXPANDED FROM 8/20/2021) One of my lingering questions from a Collectible Automobile story on the Mercury Park Lane was why it didn’t sell better in 1968 (Biel, 2021). This was arguably the first year that […]
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