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HomeChevrolet

Chevrolet

Data Dive

Compact cars became the neglected stepchildren of U.S. automakers

June 26, 2024 Steve 19

(EXPANDED FROM 6/17/2022) Compact cars represented a dramatic change for U.S. automakers when they were introduced in the early-1960s. After spending the previous decade making its “standard-sized” cars bigger, glitzier and more powerful, Detroit responded […]

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Trending Books: The tragic story of the Corvette

May 16, 2024 Steve 0
1972 Buick LeSabre 4-door hardtop
Links

Popular Science pans premium cars for cost cutting and impractical styling

May 6, 2024 Steve 3

Popular Science’s Jan P. Norbye and Jim Dunne criticized the quality and practicality of four 1972 premium-priced big cars. They road tested the Buick LeSabre, Chrysler Newport Royal, Mercury Monterey and Oldsmobile Delta 88. “It’s […]

Data Dive

The 1965-73 Ford LTD may not have impacted Mercury very much

April 11, 2024 Steve 10

(EXPANDED FROM 1/28/2022) Indie Auto commentator Geeber recently discussed how premium-priced big cars did better than their lower-priced brethren as the 1970s progressed. His comment, which is worth reading in full (go here), spurred me […]

Links

Car Life tries not to yawn when road testing the 1964 Chevrolet Chevelle

April 2, 2024 Steve 7

Car Life wasn’t hugely excited about the 1964 Chevrolet Chevelle. Even so, the magazine tried to present the new nameplate in a positive light: “At this writing, Chevelle accounts for 18% of Chevrolet sales and […]

1972 Ford LTD Brougham 2-door hardtop
Media Analysis

Collectible Automobile’s take on the decline of big cars gets partway there

March 28, 2024 Steve 8

Collectible Automobile’s June 2024 issue does an unusually good job of discussing why low-priced big cars took a nosedive in sales during 1970-74. However, the magazine’s article by Sam Fiorani (2024) didn’t say much about […]

1970 American Motors ad with Chapin
Links

Car and Driver gives Roy D. Chapin royal treatment in 1970 AMC Hornet story

March 26, 2024 Steve 0

Car and Driver under David E. Davis gave the royal treatment to American Motors’ head Roy D. Chapin Jr. A case in point was a story about the 1970 AMC Hornet, which treated Chapin’s marketing […]

1956 Ford Country Sedan
Design Notes

1956 Ford Country Sedan wagon: The once and future Explorer

February 13, 2024 Steve 5

(EXPANDED FROM 1/25/2022) Nineteen-fifty-six was a pivotal year for Ford station wagons. This was essentially the last time that the brand would offer an old-fashioned, utilitarian wagon for more than three decades. When the Ford […]

1976 Jeep Cherokee Chief
Media Analysis

Collectible Automobile’s 1974-83 Jeep Cherokee story avoids inconvenient questions

January 10, 2024 Steve 11

The February 2024 issue of Collectible Automobile has a story about the 1974-83 Jeep Cherokee. As is typical for this magazine, you will find lots of nice photos and a comprehensive recitation of product specifications […]

1977 Monte Carlo
Fake Design

Was the 1973-77 Chevrolet Monte Carlo’s styling ‘honest’?

December 22, 2023 Steve 36

(EXPANDED FROM 12/24/2021) Curbside Classic commentator XR7Matt (2014) offered a fascinating justification for the stylistic excesses of the 1973-77 Chevrolet Monte Carlo: “Space efficiency is marketing buzz that everyone has fallen for in recent years, it’s actual day […]

Posts pagination

« 1 … 6 7 8 … 11 »
  • 1965 Studebaker Cruiser proposal
    Car Life speculates about why Studebaker shut down its South Bend plant
    July 17, 2026 8
  • 1956 Lincoln
    The 1956 Lincoln’s styling proved to be a one-year wonder
    July 17, 2026 18
  • 1975 Mercedes-Benz 450 SL
    1975 Mercedes-Benz 450 SL lacked the taut brilliance of its predecessor
    July 14, 2026 6
  • 1988 Oldsmobile Toronado
    Did GM go too far in downsizing the 1986 Riviera, Toronado and Eldorado?
    July 10, 2026 16
  • J. 'Kelly' Flory Jr.
    J. ‘Kelly’ Flory Jr.’s American Cars series is pricey but valuable
    July 10, 2026 4
  • 1968 Pontiac Firebird green convertible
    1967-72 Pontiac Firebird shows limits of ad illustrations
    July 7, 2026 10
  • Miscellaneous ramblings about being on the road
    June 25, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
Society of Automotive Historian award to Indie Auto

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