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HomePackard

Packard

1957 Lincoln four-door hardtop
History

Could the 1956-57 Lincoln have saved a dying Packard?

April 4, 2024 Steve 11

(EXPANDED FROM 7/30/2021) Stéphane Dumas has been displaying his broad knowledge of web-based sources of automotive history for quite a few years. As a case in point, back in 2015 Dumas posted a comment over at […]

1934 Packard ad
Letters to the Editor

How Packard’s trajectory in the 1910s and 1920s impacted its postwar decline

March 11, 2024 Steve 1

Over the last few days we’ve had a mini-seminar on Packard’s decline in the comment thread of the story, “1956 Packard booklet hints at how James Nance got too big for his britches.” Geeber took […]

Ward Packard
Readings

James Ward offers more nuanced take on Packard’s fall than other auto histories

February 26, 2024 Steve 35

(EXPANDED FROM 12/15/2022) James A. Ward’s Packard book, The Fall of the Packard Motor Car Company, is dwarfed by Automobile Quarterly’s epic tome edited by Beverly Rae Kimes (2002) as well as Stuart R. Blond’s […]

History

1958-60 Lincoln: Failing to beat GM at its own game

November 10, 2023 Steve 10

(EXPANDED FROM 12/31/2021) The Edsel is generally pointed to as the Ford Motor Company’s biggest post-war flop, but the 1958-60 Lincoln deserves a consolation prize. This car represents the disastrous final phase of Ford’s no-holds-barred […]

1955 Studebaker V8 emblem
History

Why V8 engines were less important in the 1950s than commonly believed

October 23, 2023 Steve 17

(UPDATED FROM 10/23/2023) One of the most pervasive myths in U.S. automotive history is that a V8 engine became essential to an automaker’s success in the first half of the 1950s. This narrative is summed […]

1951 Packard 300
Design Notes

1951 Packard 300: The double-edged sword of an anonymous design

September 18, 2023 Steve 6

(EXPANDED FROM 2/26/2021) The above-pictured car is a 1951 Packard 300 in front of an auto shop in Northern California. The faded paint and spray-painted “For Sale” sign are good metaphors for the new-for-1951 design, […]

Stuart Blond's James Nance bio Vol. 1
Readings

James Nance bio, ‘Spellbinder,’ shows promise and pitfalls of self publishing

January 30, 2023 Steve 3

Stuart R. Blond’s biography of Packard head James Nance is among the most unusual books in my automotive library. For one thing, Spellbinder: The Life of James J. Nance, is a two-volume set that stretches […]

1955 Packard 400 taillight
Letters to the Editor

Reader offers his perspective on why Packard died

January 26, 2023 Steve 8

Indie Auto has received a pair of comments from a reader we will call D.B. His first comment was in response to our story, “The 1955 Packard’s styling was an evolutionary dead end.” D.B.’s second […]

1953 Nash Rambler Country Club 2-door hardtop
Quotes

1953 Popular Mechanics: Will U.S. cars get any smaller or bigger?

September 13, 2022 Steve 2

For the February 1953 issue of Popular Mechanics, Automotive Editor Arthur R. Railton and Detroit Automotive Correspondent Siler Freeman interviewed three American engineers and designers after they returned from European auto shows. The following quotes […]

1951 Packard trunk insignia
Letters to the Editor

Hudson would have been the best option for a Packard tie up

February 22, 2022 Steve 4

Paul West has offered a sophisticated counterpoint to the conclusions in my article, “Would Hudson have been Packard’s best merger partner?” I am thus elevating his comment to the front page. Nice article, Steve. I […]

Posts pagination

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    Was the 1966 Olds Cutlass Supreme the first mid-sized brougham model?
    March 5, 2026 21
  • 1976 Plymouth Volare 2-door coupe
    Splashy new cars often were the biggest disasters during the postwar period
    March 3, 2026 1
  • Reader questions Chrysler’s future as it passes 100th anniversary
    March 2, 2026 12
  • 1968 Chevrolet C10 pickup
    Was the 1967-68 Chevrolet C10 the ‘first modern pickup’?
    February 27, 2026 7
  • 1941 Studebaker Commander 2-door coupe
    1941 Studebaker Commander: Ending its big cars on a high note
    February 26, 2026 11
  • 1961 De Soto
    Video histories of DeSoto and American Motors aren’t as good as books
    February 24, 2026 3
  • 1956 Studebaker Golden Hawk front with hood open
    Four lingering questions about Aaron Severson’s take on the 1956 Studebaker Golden Hawk
    February 20, 2026 6
  • Thank yous, power outages and format changes
    October 31, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 134
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