“But if its return on investment averaged 25 percent for 1950 through 1955, well above the corporation’s target and the highest return in American industry, why couldn’t General Motors reduce the prices on its cars, […]
George Denzinger took the time to write a lengthy and thoughtful response to our story, “1971-74 Dodge Charger: Making the most of a questionable idea,” so I am elevating it to the front page as […]
“Our mission with Ben Mills [division general manager] and Will Scott [division plant planner] was to develop a 1958 Lincoln. Then, in that era, bigger is better, longer is better, wider is better, shock the […]
(UPDATED FROM 10/9/2020) Did Ford deviate too much from the original Ford Mustang’s size before finally getting it right once again in 2005? That year was pivotal because it was the first time in a quarter […]
CJ recently wrote an exceptionally thoughtful comment that I would like to highlight on the front page as a letter to the editor. This missive was in response to the story, “Historians differ on origins […]
(UPDATED FROM 6/6/2020) The news that Ford and General Motors knew about climate change in the 1960s raises a number of big questions. For example, might this revelation open both automakers to lawsuits similar to […]
(UPDATED FROM 1/1/2019) Antitrust regulations in the United States were created in the late-19th and early-20th centuries. Their goal was to support free competition in an era of increasingly large corporations — some of whom […]
(EXPANDED FROM 1/1/2019) The 1962 Ford Galaxie was the long-reigning champion of the Generic Ford of the Century Award. This was a remarkable feat when you consider the stiff competition. However, year after year the […]
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