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HomeU.S. auto industry decline

U.S. auto industry decline

Letters to the Editor

Why General Motors didn’t realize that Oldsmobile was in trouble

November 27, 2023 Steve 20

Our “Story Ideas Bank” sometimes morphs into debates about specific historical events. George Denzinger recently weighed in on the death of Oldsmobile. This is a thoughtful analysis so I am elevating it to the front page. […]

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Collectible Cars wants to know which one you’d pick (no, really!)

October 25, 2023 Steve 0
1981 Cadillac
Quotes

Maryann Keller: GM’s postwar dominance lulled it into a false sense of security

October 9, 2023 Steve 6

“During the 1960s and 1970s GM was lulled into a false sense of security by its dominance of the market. There was certainly a bottom-line mentality, but this mentality dictated that additional costs be passed […]

1970 Toyota Corolla
Letters to the Editor

Peter Wilding sorts out why people switched to smaller cars

September 12, 2023 Steve 5

Peter Wilding offered a detailed comment about our our post, “The switch to smaller cars began before the first oil embargo in late-1973.” I don’t agree with everything that he says, but he makes some […]

1974 Oldsmobile Omega
Quotes

The switch to smaller cars began before the first oil embargo in late-1973

September 11, 2023 Steve 7

The shift to smaller cars was happening before the first oil embargo, which stretched from October 1973 through March 174 (Wikipedia, 2023). In an October 1972 column, Popular Science Automotive Editor Jan P. Norbye walked […]

1976 AMC Pacer and Chevy Nova
Media Analysis

Automotive News treats Gerald C. Meyers’ tenure at AMC with kid gloves

June 28, 2023 Steve 10

Automotive News’ obituary of Gerald C. Meyer treated his tenure at American Motors with kid gloves. Meyers died on June 19 at the age of 94. Presenting a largely upbeat narrative would make sense if […]

Hummer Sterling
Media Analysis

Why does Auto Extremist’s Peter DeLorenzo put himself up on a pedestal?

June 6, 2023 Steve 1

Automotive pundit Peter DeLorenzo (2023a) likes to needle industry executives such as Ford’s Jim Farley, whom he has dubbed the “I’m a genius just ask me” CEO. Thus, I was struck by how he presented […]

1967 Pontiac Grand Prix
Quotes

Postwar U.S. auto industry was ‘largely complacent’ until forced to change

May 17, 2023 Steve 5

“The hubris of its executives related to consumer needs, an obsession with big cars, garish designs coming from its studios, the neglect of safety and air pollution matters, and rising prices all played into the […]

1972 Ford Pinto Runabout
Quotes

Hal Sperlich: Detroit made bad small cars to prove buyers wouldn’t like them

May 3, 2023 Steve 9

“The small cars that Detroit had produced, [Hal Sperlich] believed, had been bad ones, reluctant efforts at best. If anything the companies had brought out inferior, unappealing small cars to prove their own thesis that […]

1991 Chevrolet Caprice - Motor Trend's Car of Year
Quotes

Maryann Keller: General Motors once again punished its media critics

April 13, 2023 Steve 5

“GM’s old critics were sharpening their knives. In January [1992] David E. Davis, editor and publication director of Automobile magazine, gave a biting speech to the Washington Auto Press Association in which he blasted past […]

Posts pagination

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  • 1972 Lincoln Continental Mark IV
    Is David Kiley right that Ford should replace Lincoln with a new brand?
    September 2, 2026 16
  • 1972 Buick Skylark Custom grille
    1972 Buick Skylark Custom represented the end of an era
    September 1, 2026 5
  • 1959 Ford Thunderbird
    1959 Ford Thunderbird was a gimmicky but hugely important car
    August 26, 2026 11
  • Compact cars became the neglected stepchildren of U.S. automakers
    August 21, 2026 21
  • 1980 AMC brochure cover with picture of American Center building
    AMC’s Roy D. Chapin Jr. succumbed to the illusion of bigness
    August 19, 2026 2
  • 1980 Ford Thunderbird and 1956 model
    Ford’s design talent in the 1970s wasn’t enough to halt a dramatic slide in sales
    August 14, 2026 13
  • 1973 Buick Riviera
    Why wasn’t the 1971 ‘boat-tail’ Buick Riviera shrunk to compact size?
    August 14, 2026 24
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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