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HomeU.S. auto industry decline

U.S. auto industry decline

1972 Ford Pinto Runabout
Quotes

Hal Sperlich: Detroit made bad small cars to prove buyers wouldn’t like them

May 3, 2023 Steve 9

“The small cars that Detroit had produced, [Hal Sperlich] believed, had been bad ones, reluctant efforts at best. If anything the companies had brought out inferior, unappealing small cars to prove their own thesis that […]

1991 Chevrolet Caprice - Motor Trend's Car of Year
Quotes

Maryann Keller: General Motors once again punished its media critics

April 13, 2023 Steve 5

“GM’s old critics were sharpening their knives. In January [1992] David E. Davis, editor and publication director of Automobile magazine, gave a biting speech to the Washington Auto Press Association in which he blasted past […]

1966 Volvo 122S
Letters to the Editor

Reader opines on why U.S. automakers weren’t competitive with imports

April 10, 2023 Steve 4

Ole stopped by to respond to the post, “Gordon Buehrig on Ford’s attitude about small cars circa 1960.” It wasn’t until the early-1960s that the entire European auto industry produced more cars than Chevrolet or […]

1979 Lincoln Continental Mark V Bill Blass Edition ad
History

Defective 1977-79 Continental Mark V showed how Lincoln lost its way

April 5, 2023 Steve 14

(EXPANDED FROM 8/2/2021) Some buyers of the 1977-79 Lincoln Mark V waited up to eight weeks to receive exclusive designer-series models . . . that turned out to have defective paint. At least that’s Jack […]

Quotes

The Economist points to origins of ‘the biggest industrial collapse ever’

February 28, 2023 Steve 15

“The problem in the 1970s was not really the arrival of better, smaller, lighter Japanese cars; it was GM’s failure to respond in kind. Rather than hitting back with superior products, the company hid behind […]

1976 Cadillac Eldorado
Quotes

Why General Motors should have been broken in two

January 5, 2023 Steve 16

“I think if DOJ had cleaved GM into two companies (i.e., Chevrolet and GM), we would today have a more vibrant, competitive American automotive industry. Today, we have two domestic players in an industry that […]

1957 Cadillac Eldorado Biarritz
Quotes

Halberstam: Big Three’s ‘shared monopoly’ held back innovation for years

November 4, 2022 Steve 1

“The Big Three in the auto industry stood virtually alone, possessors of what was in effect a shared monopoly, for the price of entry was too great for any start-up company. In an environment like […]

"The Design Makers -- Inside Ford Design" film from late-60s
Media Analysis

How 1960s car design reflected the good old (boy) days

June 24, 2022 Steve 3

(UPDATED FROM 8/7/2020) I enjoy reading automotive designers talk about what it was like to back in the 1960s. A part of me is interested purely for the nostalgia of it all. But another part […]

1957 Lincoln
Auto Paedia

‘Detroit Mind’ led to collapse of U.S. automakers

April 27, 2022 Steve 56

(EXPANDED FROM 9/18/2020) “Detroit Mind” is the label Brock Yates gave to the worldview of U.S. automakers from the 1950s into the 1980s. This was epitomized by a focus on cars that were “too large, […]

1960 Plymouth Valiant
Quotes

Popular Mechanics readers liked 1960 Valiant’s size but not workmanship

April 26, 2022 Steve 3

“PM asked 1000 new Valiant owners to be frank about their cars. This report is what they said and it reflects an enchantment with the compact concept. Here, for example, are some quotes: ‘This is […]

Posts pagination

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  • A sad reason bridges aren’t just used for driving over
    June 15, 2025 0
  • 1964 Studebaker Challenger
    Brooks Stevens’s rejection of brand continuity was bad for small automakers
    June 14, 2025 0
  • EVs need a George Romney to champion them in the next few years
    June 13, 2025 16
  • Citroen SM
    Citroen SM: A surprisingly conventional next step
    June 12, 2025 5
  • 1936-37 Cord 810/812 tried to do too much at once
    June 11, 2025 10
  • 1963 Studebaker Daytona convertible
    Classic film shows human side of Studebaker’s end
    June 10, 2025 15
  • Once upon a time, car wheels were 36-to-42 inches in diameter
    June 9, 2025 5
  • Brooks Stevens’s 1965 Studebaker Lark concept: Almost a baby Continental
    June 6, 2025 5
  • 1949 Packard Super Eight
    Packard kept a bigger foothold in the luxury-car field than commonly assumed
    June 5, 2025 9
  • Exner bio offers mostly positive take on controversial car designer
    Peter Grist views car designer Virgil Exner through rose-tinted glasses
    June 3, 2025 9
  • 1970 Mercury Cyclone
    1970 Mercury Montego had a last-of-the-wine quality
    June 2, 2025 2
  • A query, a thank you and an update on miscellaneous stuff
    April 4, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 124
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