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Bill Vlasic: A 2007 figure that summed up Detroit’s fall
“It was only a statistic, a number in an industry that churned out reams of facts and figures. But when Toyota announced on April 24 that it had sold 2.35 million automobiles around the world […]
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Economies of scale: Finding the balance between too small and too big
The failure of individual automakers is invariably grounded in an inability to maintain adequate economies of scale. However, debates about what is the ideal shape of the American auto industry are heavily informed by competing […]
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Halo cars are popular but not always a good idea
Halo cars tend to quite popular — even wetness inducing — among auto enthusiasts. That’s because the mission of halo cars is mostly to generate a positive buzz about a brand rather than high sales. So […]
Media Analysis
Elon Musk’s infamous interview: What the auto media missed
Joe Rogan’s (2018) podcast with Elon Musk may very well be the most infamous — and high-visibility — interview of an automotive executive ever conducted. Alas, the event received so much attention for the wrong […]
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Quotes
In 2010 Jim Farley itched to beat up GM
“There was a saying going around Ford: GM was like the kid who was born on third base and yells out, ‘Hey, Ma, I hit a triple!’ Farley and his fellow Ford executives and workers […]
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