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HomeBusiness strategies

Business strategies

1957 Lincoln
Auto Paedia

‘Detroit Mind’ led to collapse of U.S. automakers

April 27, 2022 Steve 56

(EXPANDED FROM 9/18/2020) “Detroit Mind” is the label Brock Yates gave to the worldview of U.S. automakers from the 1950s into the 1980s. This was epitomized by a focus on cars that were “too large, […]

History

Four reasons why the AMC Gremlin was a bad idea

April 20, 2022 Steve 13

(UPDATED FROM 4/20/2022) The AMC Gremlin may be one of the most memorable cars of the 1970s, but it was a bad idea for four often-forgotten reasons. I grant you that what I am about […]

Parody ads about the auto industry and media
Our Sponsors

Automotive Views: Honda’s 2023 HR-V shows the future of US small cars

April 14, 2022 Steve 0
Quotes

GM set its prices for a 25-percent return on investment in 1950s

March 30, 2022 Steve 2

“But if its return on investment averaged 25 percent for 1950 through 1955, well above the corporation’s target and the highest return in American industry, why couldn’t General Motors reduce the prices on its cars, […]

Letters to the Editor

Chrysler and AMC lost the plot with 1970s personal luxury coupes

March 29, 2022 Steve 20

George Denzinger took the time to write a lengthy and thoughtful response to our story, “1971-74 Dodge Charger: Making the most of a questionable idea,” so I am elevating it to the front page as […]

1960 Studebaker Lark 4-door sedan
Media Analysis

1959 Studebaker: Was it really design theft?

March 21, 2022 Steve 12

(EXPANDED FROM 4/2/2017) Richard M. Langworth has authored more auto histories than just about anyone. Yet he was strikingly humble when beginning to discuss the controversial topic of who was responsible for the 1947 Studebaker’s styling. “I am […]

1973 Chevrolet Malibu SS
Quotes

John Z. DeLorean: Downsizing GM cars for 1973 was opposed by Mitchell

March 18, 2022 Steve 17

“The K-Car program proposed a common body and chassis for all the GM cars in the intermediate and compact car classes. On the Chevrolet lines alone this meant building the Chevelle, Camaro and Nova, which […]

Mercedes-Benz W-123
Quotes

Is Teutonic car design obsolete?

March 1, 2022 Steve 1

“Maybe. Then again . . . maybe not. Perhaps this is all just temporary. Consider what happened to American car design in the wake of the 1958 recession. Suddenly, all the jet-aged, tail-finned, twin-turbined, dynaflowed […]

Design Notes

How would a facelifted Hudson have fared in 1955?

February 24, 2022 Steve 13

(EXPANDED FROM 1/2/2021) Hudson as been a popular topic with readers this week so I have expanded a story that takes a different angle: What might have happened if Hudson had managed to remain an […]

2020 Ram Rebel 1500 Hemi
Quotes

If automakers focused more on efficiency would there be less pressure to go EV?

February 23, 2022 Steve 14

“Just think, a little more focus on efficiency and we wouldn’t be forced to go all electric in the future. I love power, so don’t get me wrong. But with such dismal mileage that these […]

Posts pagination

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  • 1962 Ford Galaxie 500
    Did the 1960-64 big Ford sell so poorly because of cannibalization?
    October 16, 2026 36
  • 1969 Ford Thunderbird 4-door Landau
    Was 1969 the beginning of the end for the Ford Thunderbird four-door Landau?
    October 14, 2026 7
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 10
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 146
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