The above image apparently shows an early design proposal by Brooks Stevens for a reskinned AMC Ambassador planned for 1972-73. The design has a resemblance to mockups pictured in a Patrick Foster (2013) book. These […]
“What distressed most of us was that we could never be identified as just designers. We were always the ‘la femmes,’ or we were the female designers, and that — we were designers, and men […]
George Denzinger recently wrote a lengthy — and quite nuanced — comment that I would like to highlight on the front page as a letter to the editor. His missive was in response to the […]
“Our mission with Ben Mills [division general manager] and Will Scott [division plant planner] was to develop a 1958 Lincoln. Then, in that era, bigger is better, longer is better, wider is better, shock the […]
DECG50 has weighed in with an additional round of thoughtful analysis about product proliferation at General Motors in response to these (go here and here) posts. Steve, thanks for furthering the discussion and for the […]
(UPDATED FROM 10/9/2020) Did Ford deviate too much from the original Ford Mustang’s size before finally getting it right once again in 2005? That year was pivotal because it was the first time in a quarter […]
CJ recently wrote an exceptionally thoughtful comment that I would like to highlight on the front page as a letter to the editor. This missive was in response to the story, “Historians differ on origins […]
Geeber’s comment on our antitrust story significantly adds to the discussion so I’m elevating it to the front page as a letter to the editor: GM had been pushing to centralize more functions at the […]
Since this is the season to buy car books, let’s find out which ones are the hottest at Amazon.com. If you click through the following links you will find that their top 100 auto history […]
“It’s enormous. The (original] Mini was the best-packaged car of all time(; the BMW Mini) is an example of how not to do it. The interior space is not much bigger than the old Mini, […]
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