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HomeBusiness strategies

Business strategies

1971 Cadillac Eldorado
Media Analysis

1971-78 Cadillac Eldorado: Collectible Automobile tells only part of the story

February 24, 2023 Steve 50

(EXPANDED FROM 4/30/2021) A big reason Collectible Automobile has survived longer than the late, great Automobile Quarterly may be because it is less — how you say — highbrow. For one thing, Collectible Automobile‘s presentation […]

1963 Rambler American 2-door hardtop closeup
Design Notes

1961-63 Rambler American: Would it have been better without a restyling?

February 21, 2023 Steve 13

Paul Niedermeyer (2023) recently suggested that the 1961 Rambler American’s “two-box” styling “just doesn’t work for me.” That makes sense. The newly reskinned car represented one of the most extreme — and awkward — examples […]

1912 Willys ad
Media Analysis

Peter DeLorenzo draws questionable lessons from automotive history

February 17, 2023 Steve 20

Peter DeLorenzo (2023) recently raised a useful point: Too many of today’s auto industry executives “have no concept of historical perspective at all.” His full column is worth a read, but here’s a key passage: […]

1938 Graham sharknose front
Fake Design

The 1938-40 Graham didn’t just fail because of ‘sharknose’ styling

February 10, 2023 Steve 4

(EXPANDED FROM 1/15/2021) The 1938-40 Graham is a popular topic in the auto history media because of the car’s infamous “sharknose” styling. What gets little, if any, attention is that even if the design had […]

1966 Studebaker Sceptre taillights
Media Analysis

Accounts of Brooks Stevens’s Studebaker Sceptre and siblings can vary

February 3, 2023 Steve 13

Dean’s Garage has reposted a Hemmings story about a number of proposed Studebakers designed by Brooks Stevens. Daniel Strohl (2023) primarily focused on the Sceptre, a replacement for the ancient Hawk. I find the photographs […]

Parody ads about the auto industry and media
Our Sponsors

Automotive Views: Uber discovers secret to profitability

January 29, 2023 Steve 0
1955 Packard 400 taillight
Letters to the Editor

Reader offers his perspective on why Packard died

January 26, 2023 Steve 8

Indie Auto has received a pair of comments from a reader we will call D.B. His first comment was in response to our story, “The 1955 Packard’s styling was an evolutionary dead end.” D.B.’s second […]

Quotes

Gordon Buehrig on why the 1936-37 Cord 810/812 was unsuccessful

January 11, 2023 Steve 10

In the comment thread of a recent story about the Cord 810/812, we debated why this iconic car was not successful in the marketplace (go here). To add to that discussion, below is a quote […]

Parody ads about the auto industry and media
Our Sponsors

Automotive Views: Volkswagen tries to create buzz for U.S. pickup truck

January 8, 2023 Steve 0
Tesla Model 3
Current Events

Can Elon Musk survive at Tesla in the wake of his Twitter disaster?

December 23, 2022 Steve 0

(UPDATED FROM 12/19/2022) The plummeting price of Tesla stock this week has given more potency to the question: Can Elon Musk maintain his leadership role at the automaker? Or has he so damaged his own […]

Posts pagination

« 1 … 33 34 35 … 48 »
  • 1965 Studebaker Cruiser proposal
    Car Life speculates about why Studebaker shut down its South Bend plant
    July 17, 2026 8
  • 1956 Lincoln
    The 1956 Lincoln’s styling proved to be a one-year wonder
    July 17, 2026 18
  • 1975 Mercedes-Benz 450 SL
    1975 Mercedes-Benz 450 SL lacked the taut brilliance of its predecessor
    July 14, 2026 6
  • 1988 Oldsmobile Toronado
    Did GM go too far in downsizing the 1986 Riviera, Toronado and Eldorado?
    July 10, 2026 16
  • J. 'Kelly' Flory Jr.
    J. ‘Kelly’ Flory Jr.’s American Cars series is pricey but valuable
    July 10, 2026 4
  • 1968 Pontiac Firebird green convertible
    1967-72 Pontiac Firebird shows limits of ad illustrations
    July 7, 2026 10
  • Miscellaneous ramblings about being on the road
    June 25, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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