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Home1970s

1970s

1970 Buick Riviera
Design Notes

The 11 worst single-year redesigns of postwar American cars

January 16, 2026 Steve 36

(EXPANDED FROM 7/14/2023) I grant you that top-whatever rankings can be clickbaity, but I decided to do this story for a specific reason. In the postwar years Detroit tended to assume that rapid-fire restylings were […]

Olympia parking lot
Media Analysis

How should we view automotive writers who have attacked emissions regs?

January 15, 2026 Steve 2

Aaron Severson (2025) recently criticized a number of automotive writers for attacking emissions regulations. This got me thinking about how we should view these writers — who are often considered some of the leading lights […]

1975 AMC Pacer
The Best of Indie Auto

Seven mistakes that killed the AMC Pacer — and American Motors

January 9, 2026 Steve 45

(EXPANDED FROM 9/8/2023) The 1975-80 AMC Pacer may have been a memorable car, but it was also a key factor in American Motors’ demise as an independent automaker. What’s particularly tragic is that the Pacer’s […]

1971 Ford Maverick coupe models
Ad Nauseam

What would an honest ad for the 1971 Ford Maverick have said?

January 2, 2026 Steve 2

(EXPANDED FROM 5/4/2023) When it was time to develop the print advertising for the 1971 Ford Maverick, the copyrighting team was told to be extra honest. In other words, come up with an approach similar […]

Fiat 128 photo by Rudolf Stricker
Links

Even in mid-70s Consumer Reports warned about spotty import dealer service

December 23, 2025 Steve 5

(UPDATED FROM 12/11/2023) The Consumer Reports 1975 Buying Guide was fairly positive about imported cars but cautioned about dealer service. The annual guide, which was published in December 1974, noted that some foreign brands had […]

1970 Jaguar XJ-6
Gallery

1969 Jaguar XJ illustrates how foreign auto design outshown Detroit’s

December 12, 2025 Steve 11

(EXPANDED FROM 10/19/2023) One could point to a number of car designs that represented the turning point where foreign automakers began to outshine Detroit in the late-60s and early-70s. The first-generation Jaguar XJ strikes me […]

1980 Ford Fairmont
Literature

1980 Ford Fairmont emphasized cheap practicality to compete with GM’s X-cars

December 9, 2025 Steve 12

(EXPANDED FROM 10/4/2023) The Ford Fairmont had sold well in its first two years but in 1980 was confronted by formidable new competition — Chevrolet’s Citation. If this were still the good old days we […]

1970 Pontiac GTO
Links

Motor Trend gushes about the 1970 Pontiac GTO — right before it tanks

December 5, 2025 Steve 5

(UPDATED FROM 12/4/2023) Nineteen-seventy would be disastrous for the Pontiac GTO, but you’d never guess that from a Motor Trend article at the beginning of the model year. Indeed, Bill Sanders wrote that Pontiac’s muscle […]

Parody ads about the auto industry and media
Our Sponsors

Trending Books: You will never ‘unsee’ this car book

December 5, 2025 Steve 0
1966 Oldsmobile 442
Data Dive

Did smaller cars cannibalize GM’s premium-priced big cars in the 1960s?

November 25, 2025 Steve 31

(EXPANDED FROM 12/1/2023) The introduction of compacts for Pontiac, Oldsmobile and Buick represented a major change for these General Motors’ premium-priced brands. Did they help sales grow in a changing marketplace? Or did smaller cars […]

Posts pagination

« 1 … 3 4 5 … 42 »
  • 1950 Nash Rambler hood ornament
    Speedreaders.info is a rare source of book reviews, but quality varies
    June 3, 2026 0
  • 1958 Lincoln
    1958-60 Lincoln: Failing to beat GM at its own game
    June 2, 2026 12
  • 1957 Nash Ambassador
    Three videos: The death of car culture, rich people’s cars and the 1957 Nash
    May 29, 2026 6
  • 1963 Mercury Marauder
    1963 Mercury Marauder: Ford tries to do a premium-priced car on the cheap
    May 27, 2026 11
  • Did 1964 Ramblers share more parts between size classes than competitors?
    May 26, 2026 1
  • 1976 Tatra T-613
    Tatra was yet another automaker that deemphasized aerodynamics by 1970s
    May 22, 2026 12
  • Patrick Foster shows how International Harvester failed to adapt
    May 13, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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