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Home1970s

1970s

Readings

Foster and Glatch’s AMC book is splashy but suffers from pom-pom waving

November 18, 2024 Steve 5

I feel torn in writing a review about The Complete Book of AMC Cars (2024). New auto history books are rare enough these days that anyone who navigates the gauntlet of getting published deserves applause. […]

Links

Motor Trend dares to complain that 1974 personal coupes had grown too big

November 11, 2024 Steve 2

Motor Trend magazine’s 1974 road test of seven personal coupes may have been rather vapid in many respects, but it did offer one useful critique. Writer Jim Brokaw complained that the largest models — the […]

1971 Dodge Charger RT
Data Dive

1971-74 Dodge Charger: Making the most of a questionable idea

November 4, 2024 Steve 15

(EXPANDED FROM 5/16/2023) In response to the interesting conversation in the comment thread about Chrysler’s early-70s compacts, I thought it could be useful to expand on a data dive I did a while back on […]

1973 Dodge Dart
Drive-By Musings

Chrysler’s Lynn Townsend in 1973: Even a compact is too small

November 1, 2024 Steve 18

CEO Lynn Townsend hinted at why the Chrysler Corporation arguably neglected its aging line of compacts in the first half of the 1970s. Townsend told Forbes in 1973, “The subcompacts are just too small. The […]

1963 Studebaker Lark Wagonaire
History

Could Studebaker have come out of the 1970s as successful as Jeep?

October 31, 2024 Steve 18

(EXPANDED FROM 4/23/2021) A few years ago our story on Brooks Stevens’s redesign of the 1964 Studebaker generated enough debate that I decided to further flesh out an alternative scenario. To wit, Studebaker would have […]

1971 Ford Mustang Mach 1
Data Dive

Which high-performance pony cars sold best in the early-1970s?

October 25, 2024 Steve 5

(EXPANDED FROM 5/2/2023) When car enthusiasts talk about high-end pony cars, they tend to focus on which ones were the fastest or won the most races. I would like to focus on a nerdier question: […]

1968 Chevrolet Impala taillights
Design Notes

1968 Chevrolet Impala shows how much American cars changed in 10 years

October 24, 2024 Steve 4

We recently took a look at a 1958 Impala, so let’s fast forward 10 years. The 1968 Impala illustrates how much the U.S. auto industry had changed in one decade. The 1968 Impala was almost […]

1968 Imperial Crown Coupe
Gallery

Why did the 1968 Imperial sell so poorly in a booming market?

October 4, 2024 Steve 28

The domestic luxury-car field saw output rise by a healthy 11 percent in 1968, but the Imperial went in the opposite direction — down by almost 13 points. At least on paper, the Imperial should […]

1966 Oldsmobile Toronado
Links

Motor Trend’s predictions in late-1964 were decidedly hit and miss

October 2, 2024 Steve 7

Motor Trend’s November 1964 issue predicted a few things that didn’t happen. They included: Of these two items, a sporty Pontiac sounded more plausible — and perhaps reflected an effort by the likes of John […]

Media Analysis

How good were the top automotive journalists of the past?

September 25, 2024 Steve 3

Jim Volgarino recently suggested in our “Story Ideas” bank that we take a closer look at the top automotive journalists of the past: “I think Tom McCahill began the long line of auto writers that […]

Posts pagination

« 1 … 19 20 21 … 42 »
  • 1962 Ford Galaxie 500
    Did the 1960-64 big Ford sell so poorly because of cannibalization?
    October 16, 2026 37
  • 1969 Ford Thunderbird 4-door Landau
    Was 1969 the beginning of the end for the Ford Thunderbird four-door Landau?
    October 14, 2026 7
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 21
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 12
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 146
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