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Home1960s

1960s

2024 Mitsubishi Outlander
Data Dive

Why did Mitsubishi fail in the United States?

January 7, 2025 Steve 28

(EXPANDED FROM 2/9/2024) There was good news and bad news about Mitsubishi’s U.S. sales in 2024. The good news: Sales were up 25 percent, led by its Mirage economy cars. The bad news: This was […]

Satire

Hotcars.com offers brilliant assessment of why the AMX didn’t sell very well

January 6, 2025 Steve 1

Us boomers can wax nostalgic about the great automotive journalists of the past. However, right under our noses a new generation is coming into its own that — truth be told — is even better […]

1979 Pontiac Grand Prix
Data Dive

What’s Collectible Automobile’s beef with the 1978-80 Pontiac Grand Prix?

January 3, 2025 Steve 16

(EXPANDED FROM 8/25/2022) One of the more curious aspects of the postwar U.S. auto industry is the way that dramatic change was often normalized by the media — as long as it went in the […]

1969ish AMC AMX front quarter
Letters to the Editor

Reader argues that ‘AMX was not a sectioned Javelin’

January 2, 2025 Steve 5

SG stopped by to comment on our story, “1968-70 AMX was American Motors’ answer to a question nobody asked.” AMX was not a sectioned Javelin. It was designed first and was supposed to be a […]

1964 Chevrolet Corvette
Literature

1953-73 Chevrolet Corvette ads gingerly showed changing gender roles

December 30, 2024 Steve 9

(EXPANDED FROM 6/10/2022) One of the more common types of clickbait on auto history websites is to post an old-car ad and throw in a few paragraphs of background. Cranking out lots of short, breezy […]

Parody ads about the auto industry and media
Our Sponsors

Automotive Views: The otherworldly truth about Virgil Exner

December 29, 2024 Steve 0
1960 Mercury
Gallery

1960 Mercury took the wide look to an extreme

December 28, 2024 Steve 2

I am still practicing how to use my new photo-editing software, so here are a few images that illustrate an interesting moment in U.S. automobile design: This 1960 Mercury may be the most extreme example […]

1974 AMC Matador coupes
Media Analysis

Bob Nixon interview left questions about 1974 AMC Matador and 1965 Marlin

December 26, 2024 Steve 0

(EXPANDED FROM 10/4/2014) We have previously critiqued American Motors designer Bob Nixon’s recollections about the Pacer (go here). Now let’s discuss his take on the 1974 Matador and 1965 Marlin. This portion of his Collectible […]

Readings

‘Industrial Strength Design’ offers lush but shaky take on Brooks Stevens

December 24, 2024 Steve 2

(EXPANDED FROM 6/14/2023) For good or ill, Brooks Stevens was one of the most influential independent U.S. auto design consultants of the postwar era. Despite some shaky analysis and factual lapses, the best book about […]

1971 AMC Gremlin and VW Beetle front
Design Notes

Richard Teague’s styling helped to kill American Motors

December 20, 2024 Steve 28

(EXPANDED FROM 3/19/2021) This story has received more reader pushback than almost any other single piece that I have published in Indie Auto. Even so, I think that it epitomizes what this blog is all […]

Posts pagination

« 1 … 15 16 17 … 50 »
  • Why did American Motors fire Wells Rich and Greene in 1972?
    March 6, 2026 6
  • 1967 Oldsmobile Cutlass Supreme
    Was the 1966 Olds Cutlass Supreme the first mid-sized brougham model?
    March 5, 2026 21
  • 1976 Plymouth Volare 2-door coupe
    Splashy new cars often were the biggest disasters during the postwar period
    March 3, 2026 1
  • Reader questions Chrysler’s future as it passes 100th anniversary
    March 2, 2026 15
  • 1968 Chevrolet C10 pickup
    Was the 1967-68 Chevrolet C10 the ‘first modern pickup’?
    February 27, 2026 7
  • 1941 Studebaker Commander 2-door coupe
    1941 Studebaker Commander: Ending its big cars on a high note
    February 26, 2026 11
  • 1956 Studebaker Golden Hawk front with hood open
    Four lingering questions about Aaron Severson’s take on the 1956 Studebaker Golden Hawk
    February 20, 2026 6
  • Thank yous, power outages and format changes
    October 31, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 134
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