George Romney made eight big mistakes at AMC
George Romney may have been one of the U.S. auto industry’s best post-war leaders, but he made eight big mistakes while leading AMC from 1954-62. Some of his bad moves were costly enough to almost […]
George Romney may have been one of the U.S. auto industry’s best post-war leaders, but he made eight big mistakes while leading AMC from 1954-62. Some of his bad moves were costly enough to almost […]
The most strikingly quality of American Motors’ car designs developed in the mid-60s was how quickly the automaker ditched the Rambler look in favor of styling mostly indistinguishable from the Big Three. This was a […]
C. L. Zinn II’s book, Javelin Photo Archive (2002), offered an anecdote that illustrated Vince Geraci’s enthusiasm for the Marlin. At the time Geraci managed American Motors’ Large Car Studio, which took the lead in […]
Keith Crain’s prevously-mentioned Automotive News column illustrates how dramatically expectations have changed about industry volume. In 2014 sales hit 16.5 million units. That was only good for ninth place in the record books. Crain (2014) noted that […]
The October issue of Collectible Automobile has a wide-ranging profile of Ford design chief Eugene Bordinat. Writers Jim and Cheryl Ferrell (2014) include a number of provocative details about Ford President Semon “Bunkie” Knudsen’s role in […]
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