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Mitsubishi Outlander shows America how an SUV can be downright beautiful
Quotes
Gordon Buehrig on why the 1936-37 Cord 810/812 was unsuccessful
In the comment thread of a recent story about the Cord 810/812, we debated why this iconic car was not successful in the marketplace (go here). To add to that discussion, below is a quote […]
History
How often did renaming a car fail to help it sell better?
(EXPANDED FROM 6/8/2022) A few years ago Karl Ludvigsen (2022) wondered whether some cars that were renamed should not have been. For example, he noted that Ford might have benefitted by keeping the Cortina name […]
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