(EXPANDED FROM 3/1/2020) Once upon a time a Truth About Cars commentator lauded the simplicity of the then-new Jeep Renegade. “Well, I for one am yearning for a simpler time, and this vehicle suggests that,” […]
It’s an old trick in the U.S. auto industry to blame consumers for bad corporate behavior. Automotive News (2022) recently lent a helping hand by playing the victim card to justify the lack of improvement […]
Paul Niedermeyer’s (2023) recently reposted story about Volkwagens of Brazil offers a helpful addendum to our Scirocco discussion. The automaker’s Brazilian arm went the farthest in giving the Beetle chassis a variety of more modern […]
(EXPANDED FROM 8/28/2020) Studebaker’s prospects for survival as an automobile manufacturer arguably ended when it shut down its South Bend plant in December, 1963. The biggest reason why is that the corporation’s board of directors […]
(EXPANDED FROM 5/22/2015) The 1959 Studebaker Lark’s design was initially so successful that it was described by historian Robert Ebert as a “miracle” (2013, p. 55). Studebaker-Packard Corporation, which was on the verge of liquidating […]
(EXPANDED FROM 10/2/2020) Auto Extremist has reposted a Peter DeLorenzo (2021) column which argues that the auto industry has “reached the nadir of design. And it isn’t pretty.” The big reason why: Cars look so […]
“This nation’s car market has always supported a handful of what seem to be ‘protest cars.’ There were a lot more of them before World War II, but the post-war era has had it share: […]
Andrea Hiott has written an engaging and nuanced automotive history that transcends the usual “car guy” narratives. Thinking Small: The Long, Strange Trip of the Volkswagen Beetle offers a wealth of background about the political, economic […]
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