Indie Auto
header-advert
  • Home
  • About
    • Introduction
    • Editor’s Notes
    • Story Ideas Bank
    • Why All The Data?
    • Fake Stuff
    • About Those Photos
    • Talk Legal To Me
    • Privacy Policy
  • All Our Features
    • Ad Nauseam
    • Bird Chatter
    • Calendar
    • Current Events
    • Data Dives
    • Design Notes
    • Drive-By Musings
    • Fake Designs
    • Gallery
    • Histories
    • Letters to the Editor
    • Links
    • Literature
    • Media Analysis
    • Multimedia
    • Our Sponsors
    • Photo Essays
    • Quotes
    • Random Shots
    • Satire
  • Look It Up
    • In Auto Paedia
    • By author
    • By automaker or brand
    • By time period
    • By topic
    • By vehicle type
  • Readings
    • General Reference
    • Specific Brands & Automakers
    • Auto Culture, Policy & Business Strategy
    • Bibliography
    • Where To Buy Your Books
    • Recently-Posted Readings
  • Links
    • Bibliography of Links
  • Contact
    • Emails & Newsletter
    • Rejected Comments
  • Donate
HomeToronado

Toronado

1968 Ford Thunderbird
Data Dive

1958-76 Thunderbird: The rise and fall of the Ford that shook up GM

November 17, 2023 Steve 6

(EXPANDED FROM 10/1/2021) The four-seater Thunderbird was a surprisingly pivotal car for the Ford Motor Company during the postwar period. The T-Bird showed that the No. 2 automaker could better compete against mighty General Motors if it pioneered new […]

1971 Cadillac Eldorado
Letters to the Editor

Peter Wilding analyzes the 1971-78 Cadillac Eldorado’s design

February 26, 2023 Steve 6

Peter Wilding wrote a thoughtful comment about our 1971-78 Cadillac Eldorado story that I don’t want to get buried in the comment thread: Late to the party here. Design analysis first. As an Aussie, I […]

1971 Cadillac Eldorado
Media Analysis

1971-78 Cadillac Eldorado: Collectible Automobile tells only part of the story

February 24, 2023 Steve 50

(EXPANDED FROM 4/30/2021) A big reason Collectible Automobile has survived longer than the late, great Automobile Quarterly may be because it is less — how you say — highbrow. For one thing, Collectible Automobile‘s presentation […]

1972 Oldsmobile Toronado front
Quotes

Bill Mitchell on how he wielded power like Harley Earl at GM

October 12, 2022 Steve 14

“Oh, he was powerful. God, I admired [him]. He just knocked the tar out of anybody. He’d get it fixed. If he couldn’t, he’d call New York and say, ‘Fix these…[.]’ Then, I inherited some […]

1970 Oldsmobile Toronado
Quotes

1970 Oldsmobile Toronado still suffered from handling and braking problems

May 10, 2022 Steve 3

“Here is a marvelous high-speed touring car. Its comfortable ride and straight-as-a-die tracking on straightaways make it a very attractive vehicle for long-distance driving. Its front-wheel drive is also a great asset on wet, icy, […]

1966 Oldsmobile Toronado
Letters to the Editor

Indie Auto seems to apply today’s sensibilities to 1966 Toronado

June 25, 2021 Steve 2

This letter is in response to our story, “1966 Oldsmobile Toronado: Just another shiny thing from General Motors.” Your analysis is just flat wrong! Our next door neighbors bought a new Toronado in 1966. It […]

1966 Chevrolet Corvette
Auto Paedia

Halo cars are popular but not always a good idea

January 8, 2021 Steve 0

Halo cars tend to quite popular — even wetness inducing — among auto enthusiasts. That’s because the mission of halo cars is mostly to generate a positive buzz about a brand rather than high sales. So […]

Guys talk about Hudsons at LeMay's 41st Annual Show
Photo Essay

LeMay’s 2018 car show rolls on despite rain

September 1, 2018 Steve 0

Some light rain in the morning may have dampened participation in LeMay’s 41st Annual Show, but there was still plenty to see. As in past years, the event — which was held at the Marymount […]

Posts pagination

« 1 2
  • 2006-7 Dodge Charger
    2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
    June 5, 2026 6
  • 1950 Nash Rambler hood ornament
    Speedreaders.info is a rare source of book reviews, but quality varies
    June 3, 2026 0
  • 1958 Lincoln
    1958-60 Lincoln: Failing to beat GM at its own game
    June 2, 2026 16
  • 1957 Nash Ambassador
    Three videos: The death of car culture, rich people’s cars and the 1957 Nash
    May 29, 2026 6
  • 1963 Mercury Marauder
    1963 Mercury Marauder: Ford tries to do a premium-priced car on the cheap
    May 27, 2026 11
  • Did 1964 Ramblers share more parts between size classes than competitors?
    May 26, 2026 1
  • Patrick Foster shows how International Harvester failed to adapt
    May 13, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
Society of Automotive Historian award to Indie Auto

Recent Comments

  • Randerson on 1958-60 Lincoln: Failing to beat GM at its own game
  • Randerson on 2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
  • Philco Ford on 1958-60 Lincoln: Failing to beat GM at its own game
  • Zachary Morecraft on 2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
  • Scampman on 1958-60 Lincoln: Failing to beat GM at its own game
  • Don on 2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
  • Steve on 1958-60 Lincoln: Failing to beat GM at its own game
  • Scampman on 1958-60 Lincoln: Failing to beat GM at its own game
  • Don on 1958-60 Lincoln: Failing to beat GM at its own game
  • stewdi on Readers brainstorm ideas for future Indie Auto stories
  • Randerson on Did 1964 Ramblers share more parts between size classes than competitors?
  • Steve on Three videos: The death of car culture, rich people’s cars and the 1957 Nash
  • Randerson on Three videos: The death of car culture, rich people’s cars and the 1957 Nash
  • Steve on 1950-51 Studebaker was ‘pinnacle of postwar styling’ that could have saved automaker
  • stewdi on 1950-51 Studebaker was ‘pinnacle of postwar styling’ that could have saved automaker

Archives

Categories

Tags

1930s 1940s 1950s 1960s 1970s 1980s 1990s 2000s 2010s 2020s American Motors Auto culture Auto history media Auto media Automotive News Automotive Views Business strategies Chevrolet Compact cars Curbside Classic Design Design excesses Dodge Electric vehicles Engineering Fake advertising Ford Ford Motor Co. Full-sized cars General Motors Journalism standards Luxury cars Management culture Marketing Mid-sized cars Parody Patrick R. Foster Plymouth Premium-priced cars Public policies Rambler Reader comments Richard M. Langworth Stellantis Studebaker
Follow Us
  • Facebook
  • RSS Feed
Search
Archives
Categories
Help keep the lights on
Quinault at night

Copyright © 2022 Olympia, Earth Media, LLC | All rights reserved