(EXPANDED FROM 1/2/2021) Hudson as been a popular topic with readers this week so I have expanded a story that takes a different angle: What might have happened if Hudson had managed to remain an […]
(UPDATED FROM 5/1/2020) American automakers have always had a penchant for extravagant designs that can look overwrought compared to imports. Of course, this has been changing of late as foreign automakers — particularly the Japanese […]
(EXPANDED FROM 5/22/2015) The 1959 Studebaker Lark’s design was initially so successful that it was described by historian Robert Ebert as a “miracle” (2013, p. 55). Studebaker-Packard Corporation, which was on the verge of liquidating […]
(UPDATED ON 10/14/22) The second-generation Chevrolet Corvair was one of the best cars General Motors has ever built. Its styling was exceptionally clean for the mid-60s, which were dominated by fussy gingerbread designs. Meanwhile, the […]
(EXPANDED FROM 7/17/2020) One of the hazards of any kind of writing is that you can get too close to your subjects. In anthropology this has been called “going native.” Because we are human, we […]
When viewed from 1951, Studebaker was the independent automaker most likely to succeed. The South Bend, Indiana-based automaker generated unusually high sales by inventing the family-sized compact. This allowed Studebaker to invest in both a V8 engine and an automatic transmission well before […]
A few years ago Paul Niedermeyer (2017a) questioned the conventional wisdom that the downsized 1962 Plymouth and Dodge were an 11th-hour accident of history. In an epic essay, the Curbside Classic publisher poked holes in […]
To my mind, the Avanti’s history has two major parts: Under Studebaker and as an independent automaker. Of the Studebaker histories, Richard M. Langworth (1993) arguably offers the most detailed and analytically sophisticated narrative. The […]
Richard M. Langworth’s book about Hudson was first published in 1977, but it is still the best history of this quirky automaker. As with his other auto histories written during this time period, Hudson 1946-1957: […]
If you went by the above photo alone, you would get a misleading impression of the 1958 Studebaker. Yes, the colors are grossly exaggerated, but an even bigger problem is that the photo only shows […]
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