One of the laziest kinds of clickbait in the auto history media are posts of old advertisements, commercials and various types of marketing videos. All too often the text that accompanies the ads could be […]
Our recent story on the 1962 Chrysler B-body (go here) has generated a debate among auto history writers. In the article, I sided with those who had argued that the downsized Plymouth and Dodge were […]
In a recent story about the 1962 Plymouth and Dodge, Bill McGuire (2024) of Mac’s Motor City Garage stated that the downsized cars were based upon a stretched version of the compact Plymouth Valiant and […]
A few days ago Aaron Severson (2024) posted an epic story about the aborted Ford Cardinal. His 22,000-word piece deepens the dialogue about this important car. In a moment we will debate some of his […]
(EXPANDED FROM 9/8/2021) Bill McGuire’s (2021b) story about the Mercury El Gato got me thinking about Ford’s conflicted design direction in the early-70s. The concept car hinted at what the 1969-70 Cougar might have looked […]
(EXPANDED FROM 5/1/2020) Today someone commented on this post, which I wrote more than four years ago. So perhaps it’s time for an update on automotive-blog comment threads. Around 15 years ago I started to […]
Right before Christmas Aaron Severson (2023) warned that “the future of Ate Up With Motor is looking quite bleak.” This strikes me as a wake-up call to the automotive history field. Severson is arguably one […]
(EXPANDED FROM 7/7/2021) A few years ago Stéphane Dumas quite rightly noted that another alternative to the 1964 Rambler Tarpon concept car was the XR-400. This was a 2+2 convertible proposed to American Motors in […]
(EXPANDED FROM 1/22/2021) The 1933-42 Willys gets far less attention than it deserves. The model 77 and its successors were important because they anticipated the American compacts of the 1950s and 1960s. In addition, the […]
Fred (2018), a Mac’s Motor City Garage commentator, argued that a story about the 1974-78 AMC Matador coupe was riddled with “typical mistakes that get repeated again and again” by “one hack Internet report after […]
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