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HomeIndependent automakers

Independent automakers

1936 Terraplane
Letters to the Editor

Did Great Depression, path dependency color independents’ postwar choices?

September 27, 2023 Steve 0

DECG50 offered an intriguing response to our article, “Did early-postwar independent automakers try too hard to be different?” I’m front-paging the comment to give it wider attention. I wonder if the lingering effects of the depression […]

1953-54ish Cadillac rear
Letters to the Editor

Buick, Olds and Cadillac hurt the independents in the early-50s

February 15, 2022 Steve 6

Geeber offers valuable additional layers of analysis to our story, “Was the ‘Ford blitz’ to blame for the collapse of independent automakers?” Thus, I’m elevating this comment to the front page. While the focus has […]

Kestner homestead abandoned truck
Auto Paedia

Antitrust regulations: Lack of enforcement fueled U.S. industry’s decline

December 15, 2021 Steve 2

(UPDATED FROM 1/1/2019) Antitrust regulations in the United States were created in the late-19th and early-20th centuries. Their goal was to support free competition in an era of increasingly large corporations — some of whom […]

Saab 99
History

Saab 99/900: The box that crushed a carmaker

October 29, 2021 Steve 25

(UPDATED FROM 6/26/2020) The Saab 99/900 proved to be the box that crushed the tiny Swedish carmaker. I grant you that this platform was hardly an immediate failure. Even so, the design of the 99 […]

1955 Studebaker President two-door hardtop
Media Analysis

Comments about ‘grand merger’ of independents show value of dialogue

August 11, 2021 Steve 0

One of the things I most appreciate about Curbside Classic are the comments. As a case in point, a recently reposted article about the 1957 Nash Ambassador had a lengthy exchange from 2015 regarding a […]

1953 Studebaker Commander 2-door coupe
History

Five (arguably) unresolved mysteries of postwar independent automakers

April 2, 2021 Steve 24

(EXPANDED ON 1/27/2023) Many books, magazine articles and blog posts have been written about the independent automakers’ struggle to survive in the 1950s. Even so, I have come across a number of unresolved mysteries relevant […]

Quotes
Quotes

James Ward: How Packard rejected a merger proposal from AMC

April 2, 2021 Steve 0

“George Mason’s invitation to Packard to join AMC was lost in Packard’s and Studebaker’s rush to embrace. Mason knew about the negotiations, but gamely showed up at East Grand to make a formal presentation to […]

Quotes
Quotes

Car and Driver: Rambler was a ‘dreary’ protest car

March 12, 2021 Steve 0

“This nation’s car market has always supported a handful of what seem to be ‘protest cars.’ There were a lot more of them before World War II, but the post-war era has had it share: […]

1963 Rambler wagon
Auto Paedia

Counterfactuals and whether AMC had a chance of survival

February 5, 2021 Steve 4

(UPATED 3/9/2023) A few years ago Lotus Rebel (2021) drew upon our AMC Pacer story to suggest alternative approaches for that car’s design in a comment at Ate Up With Motor. That website’s publisher, Aaron […]

1964 Studebaker logo
Auto Paedia

Auto industry consolidation: Putting profits ahead of robust competition

May 1, 2019 Steve 4

The necessity of industry consolidation has long been a popular idea among auto executives and pundits. The basic argument has been that the automotive industry — both in the U.S. as well as globally — […]

Posts pagination

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  • 1962 Ford Galaxie 500
    Did the 1960-64 big Ford sell so poorly because of cannibalization?
    October 16, 2026 37
  • 1969 Ford Thunderbird 4-door Landau
    Was 1969 the beginning of the end for the Ford Thunderbird four-door Landau?
    October 14, 2026 7
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 21
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 12
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 146
Society of Automotive Historian award to Indie Auto

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