
Design excesses



Should AMC have given the 1974 Matador coupe a luxury spin-off?
Patrick Foster (2020) recently argued that AMC should have offered a luxury spin-off of the sporty 1974 Matador coupe. He also suggested that such a car should have been named the Ambassador. “With tunneled headlamps […]

George Romney made eight big mistakes at AMC
George Romney may have been one of the U.S. auto industry’s best post-war leaders, but he made eight big mistakes while leading AMC from 1954-62. Some of his bad moves were costly enough to almost […]

AMC Javelins look better without badly redone stripes
Hemmings’ current “Find of the Day” (2020) is a 1968 AMC Javelin in a lovely metallic blue. Unfortunately, this car — like all too many surviving sporty coupes from the 1960s and 1970s — does […]

What’s new for May
The American auto industry’s religious devotion to bigger, glitzier and more powerful cars shifted into overdrive after World War II. This month’s front page shows a number of different facets of this phenomenon. Our top […]

Oliver: Why Tesla Cybertruck will be successful
“Design grow on people , it’s similar to fashion. Most new items seem ugly until it becomes ‘cool’ once that happens I guarantee you that people will buy it like hot cakes. Attractive is a […]


2019 auto design: One step closer to machine guns?
This year’s Seattle auto show should have been held during Halloween rather than the second week of November. That’s because the auto industry’s latest wares were a frightful bunch. On the inside they offered the […]

A 1958 Packard without fins and bug eyes?
(EXPANDED ON 9/30/2022) Once upon a time Robert Murray (2018) posted at Curbside Classic a photograph of his 1958 Packard two-door hardtop during restoration. The shot showed the rear fenders without the tacked-on fins. Commentator […]