Peter DeLorenzo has finally acknowledged that the decarbonization of the automotive fleet could be significantly driven by public-sector actions. However, he does so by spewing a bunch of lazy anti-government insults. Does this represent his […]
A while back I asked Indie Auto readers, “If you could have foreseen the future in high school, would today’s cars surprise you?” George Denzinger subsequently suggested in our “Story Ideas Bank” that we prognosticate […]
(UPDATED FROM 8/21/2020) Peter DeLorenzo (2018) has argued that brand management “is now the Number 1 priority in this business.” The reason is that a “democratization of technology and luxury” has leveled the playing field. […]
Yesterday the automotive headlines were dominated by such important stories as the “grand debut” of a Dodge Challenger with 1,025 horsepower. Yet almost entirely absent from the trade journals and buff magazines was coverage of […]
Ronnie Schreiber recently submitted a comment to our story, “Peter DeLorenzo draws questionable lessons from automotive history.” What follows is his entire comment in unedited form: “I find it interesting that the environmentalists who warned […]
Peter DeLorenzo (2023) recently raised a useful point: Too many of today’s auto industry executives “have no concept of historical perspective at all.” His full column is worth a read, but here’s a key passage: […]
Growth in the worldwide popularity of larger sport-utility vehicles could imperil efforts to reduce greenhouse gas reductions from electric vehicles. “SUVs were the second-largest contributor to the increase in global CO2 emissions since 2010,” according to […]
“. . . (T)he notion that the more ‘traditional’ automakers are too far ahead of the unfolding BEV transition is laughable. It’s not just traditional industry lead times at play here; it’s the fact that […]
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