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HomeBusiness strategies

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Autoweek: Can Crain-owned buff magazine survive in digital era?

October 16, 2020 Steve 1

A quarter century ago I subscribed to this magazine in response to one of those promos that offered a really low introductory rate. I liked the auto history pieces — this was before the Internet […]

Fake Design

1958 Studebaker: Honesty is the best policy

September 25, 2020 Steve 4

If you went by the above photo alone, you would get a misleading impression of the 1958 Studebaker. Yes, the colors are grossly exaggerated, but an even bigger problem is that the photo only shows […]

Current Events

2022 Jeep Wagoneer: Turning generic into a big grand deal

September 11, 2020 Steve 2

The marketing wizards are trying to present the 2022 Wagoneer as a big grand deal; a triumphant return of a legendary nameplate. The only problem is that the forthcoming new Jeep is as generic as […]

Parody ads about the auto industry and media
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Automotive Views: See GM’s prestigious new SUVs

September 4, 2020 Steve 0
Quotes
Quotes

Prediction from 2015: High tech won’t be reliable

September 4, 2020 Steve 0

“The more electronic stuff automakers put into cars, the more and more people have to treat them like really big cell phones. Show of hands — who WANTS to visit their carrier store? That’s what […]

Parody ads about the auto industry and media
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Automotive Views: Ford explores new product niches

August 28, 2020 Steve 0
Quotes
Quotes

Aaron Severson: Packard more salvageable than Studebaker

August 28, 2020 Steve 1

“I do think Packard would have been the more salvageable of the two brands, but Packard was already having trouble making ends meet (which is why they went looking for a merger with another company […]

1970 Buick Riviera
Links

Dean’s Garage: An insider’s look at car design that steers clear of Detroit’s fall

August 21, 2020 Steve 0

(UPDATED 10/30/2022) Dean’s Garage draws together car designers to discuss their craft. The website has tended to focus on U.S. automakers during the post-war era. Publisher Gary Dean Smith was part of General Motors’ design […]

1974 AMC Matador should have been named the Javelin
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1974 AMC Javelin: You wouldn’t believe what a big deal this is

August 14, 2020 Steve 0
Quotes
Quotes

Peter DeLorenzo: Auto journalism is a pay-to-play-for-access game

August 14, 2020 Steve 0

“I believe that the glaring sameness of the so-called ‘enthusiast’ car mags is still there and it’s still highly annoying. And there’s no denying that the days for the hard-copy print mags are severely numbered, and when […]

Posts pagination

« 1 … 42 43 44 … 47 »
  • Why did American Motors fire Wells Rich and Greene in 1972?
    March 6, 2026 6
  • 1967 Oldsmobile Cutlass Supreme
    Was the 1966 Olds Cutlass Supreme the first mid-sized brougham model?
    March 5, 2026 21
  • 1976 Plymouth Volare 2-door coupe
    Splashy new cars often were the biggest disasters during the postwar period
    March 3, 2026 1
  • Reader questions Chrysler’s future as it passes 100th anniversary
    March 2, 2026 13
  • 1968 Chevrolet C10 pickup
    Was the 1967-68 Chevrolet C10 the ‘first modern pickup’?
    February 27, 2026 7
  • 1941 Studebaker Commander 2-door coupe
    1941 Studebaker Commander: Ending its big cars on a high note
    February 26, 2026 11
  • 1956 Studebaker Golden Hawk front with hood open
    Four lingering questions about Aaron Severson’s take on the 1956 Studebaker Golden Hawk
    February 20, 2026 6
  • Thank yous, power outages and format changes
    October 31, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 134
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