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HomeBusiness strategies

Business strategies

19465 Hudson
History

1946 Hudson shows what made automaker so important — and vulnerable

August 4, 2025 Steve 15

(EXPANDED FROM 4/22/2023) This story received an unusual amount of pushback in the comment thread when it was originally posted two years ago. A focus of reader criticism was my argument that Hudson’s demise had […]

1953 Studebaker Commander Starliner 2-door hardtop
Quotes

Thomas Bonsall faced backlash for criticizing 1953 Studebaker launch

August 2, 2025 Steve 6

We have a lively debate going on in the 1953 Studebaker comment thread, so I thought I would add to the discussion by quoting Thomas E. Bonsall’s take on the car. In the introduction to […]

1971 Dodge Coronet Custom 4-door sedan
Data Dive

Collectible Automobile avoids big question about 1971-74 Dodge Coronet

August 1, 2025 Steve 1

The latest issue of Collectible Automobile offers an overview of the 1971-74 Dodge Coronet. As usual, the photography is gorgeous and the product details are exhaustive. But also as usual, there was strikingly little historical […]

2025 Kia K5 rear
Design Notes

Will cars with ‘crying-eyes’ styling withstand the test of time?

July 31, 2025 Steve 10

(EXPANDED FROM 2/18/2022) The automotive media tend to treat even the ugliest styling trends like the courtiers who ignore when the emperor has no clothes. I thus found it refreshing to see Sajeev Mehta critique […]

Multimedia

Two vlogs have strikingly similar takes on 1953 Studebaker Loewy coupes

July 30, 2025 Steve 5

I have been fairly critical of auto history YouTube channels, so I thought I would acknowledge what seemed to be a fairly good analysis of the 1953 Studebaker “Loewy coupes.” The King of Classic Cars […]

1968 Mercury Brougham 4-door hardtop
Data Dive

1968 full-sized Mercury: A pioneer of brougham was overshadowed

July 25, 2025 Steve 12

(EXPANDED FROM 12/8/2023) One of my lingering questions from a Collectible Automobile story about the Mercury Park Lane was why it didn’t sell better in 1968 (Biel, 2021). This was arguably the first year that […]

1955 GM brand hierarchy
Drive-By Musings

What do we mean when we talk about the premium-priced field?

July 24, 2025 Steve 14

An Indie Auto reader asked me to explain what I mean when referring to the premium-priced field. More specifically, how do I rank General Motors’ brand hierarchy — and where do I put Pontiac, Olds […]

1952 Kaiser Henry J
Quotes

Why Ford rejected small cars in late-40s and early-50s

July 19, 2025 Steve 5

Debate within the Ford Motor Company about whether it should come out with a smaller, more economical car was discussed at a number of points in a corporate history by Allan Nevins and Frank Ernest […]

1986 Jeep Grand Wagoneer
Media Analysis

Could American Motors have survived if it ditched passenger cars for Jeeps?

July 18, 2025 Steve 8

In conjunction with his recent Public Broadcasting series on American Motors, Joe Ligo (2025) wrote a provocative article for Hagerty. He wondered whether AMC might have survived for at least a while longer if it […]

1973 Chevrolet Nova SS hatchback
Gallery

1973 Chevrolet Nova hatchback hints at GM’s neglect of its compacts

July 17, 2025 Steve 5

By 1973 the Chevrolet Nova was one of the oldest American cars on the market, but General Motors did give it some modest updates and a new hatchback. That would prove to be the only […]

Posts pagination

« 1 … 13 14 15 … 49 »
  • 1962 Ford Galaxie 500
    Did the 1960-64 big Ford sell so poorly because of cannibalization?
    October 16, 2026 36
  • 1969 Ford Thunderbird 4-door Landau
    Was 1969 the beginning of the end for the Ford Thunderbird four-door Landau?
    October 14, 2026 7
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 11
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 146
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