
1990s



Auto industry analyst Maryann Keller was a key critic of ‘Detroit Mind’
I think it is important to acknowledge the death of automotive analyst Maryann Keller for two reasons. First, because she offered one of the most prescient perspectives on the U.S. auto industry’s decline. Second, because […]

Should Saab have come out with a retro 96 in the 1990s?
EXPANDED FROM 6/10/2014) In a Hemmings post about a 1971 Saab 96 for sale, Mike McNessor (2014) described the car as “irresistible and timeless as the VW Beetle or the Mini.” He went on to wonder […]

Mitsubishi tanked in U.S. due to ‘epic’ mismanagement and lack of vision
George Denzinger recently wrote a lengthy — and quite nuanced — comment that I would like to highlight on the front page as a letter to the editor. His missive was in response to the […]

What is the right size for a Ford Mustang?
(UPDATED FROM 10/9/2020) Did Ford deviate too much from the original Ford Mustang’s size before finally getting it right once again in 2005? That year was pivotal because it was the first time in a quarter […]

It’s a big deal that Ford and GM knew about climate change in 1960s
(UPDATED FROM 6/6/2020) The news that Ford and General Motors knew about climate change in the 1960s raises a number of big questions. For example, might this revelation open both automakers to lawsuits similar to […]

Older Ford Mustangs got too big but not the newer ones?
(EXPANDED FROM 5/11/2020) Automobile magazine is dead but its Facebook page continues to recycle old articles. Yesterday the one million followers of this page were blessed with a reposted history of the Ford Mustang. Aaron […]

Reader argues that Lee Iacocca ‘worked a miracle’ at Chrysler
Below is a reader’s response to my critique of Lee Iacocca’s tenure at Chrysler (go here and here). Anybody can be a Monday morning quarterback. Yes to a degree I agree HOWEVER the minivan was […]

Saab 99/900: The box that crushed a carmaker
(UPDATED FROM 6/26/2020) The Saab 99/900 proved to be the box that crushed the tiny Swedish carmaker. I grant you that this platform was hardly an immediate failure. Even so, the design of the 99 […]