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Home1960s

1960s

1968 Dodge Monaco
Gallery

Was Lynn Townsend’s first major failure the 1967-68 full-sized Dodge?

March 31, 2025 Steve 6

Lynn Townsend led a remarkably quick turnaround of the Chrysler Corporation, but he started to lose altitude in the late-60s. One might debate what were key turning points, but I would suggest that the 1967-68 […]

Quotes

Virgil Exner Jr.’s oral history discusses Studebaker Lark and 1962 Chryslers

March 29, 2025 Steve 3

I checked out David Crippen’s (1989) oral history of Virgil Exner Jr. to see if he offered any useful factual details about two lingering historical debates — why the Studebaker Lark as well as the […]

Data Dive

Four-door subcompacts were not exotic in late-60s and early-70s

March 26, 2025 Steve 23

(EXPANDED FROM 8/3/2023) The rise of the four-door subcompact generated a robust debate at Indie Auto a few years ago (go here), so I did a data dive to bring some facts to the table. […]

1969 Ford Club Wagon
Quotes

How Ford responded to safety issues with the original Econoline van

March 15, 2025 Steve 5

Indie Auto reader James E. Duvall recently commented about how the Falcon-based Econoline van and truck had such a front-end weight bias that they could flip on their front end under intense braking unless there […]

1966 AMC Ambassador DPL
Media Analysis

Motor Trend’s take on AMC’s decline shows limitations of auto punditry

March 13, 2025 Steve 3

The May 1966 issue of Motor Trend included an unusually long article about the woes of American Motors. The piece was written by Editor Donald Mac Donald, so presumably it displayed the magazine’s most sophisticated […]

1972 Stutz Blackhawk
Design Notes

Which looked better: Exner’s 1966 Duesenberg or 1971-87 Stutz Blackhawk?

March 11, 2025 Steve 8

(UPDATED FROM 9/20/2021) A few years back Hemmings published a for-sale ad about a 1966 Duesenberg prototype designed by Virgil Exner (Stohl, 2017). The car shared major styling themes with another one Exner subsequently designed — […]

1967 Pontiac Tempest Custom Sprint
Data Dive

Ford got crushed in 1960s mid-sized field despite early entrance

March 7, 2025 Steve 10

(EXPANDED FROM 3/31/2023) Compacts and personal coupes generated an outsized amount of media attention during the 1960s, but the most important emerging market segment turned out to be mid-sized cars. Sales rose steadily to the […]

1977 Cadillac
History

1971 interview with GM’s top designers shows automaker’s struggle to adapt

March 5, 2025 Steve 8

Top General Motors’ designers William Mitchell and Chuck Jordan showed glimmers of adaptiveness in an interview with Motor Trend (1971) magazine. However, the luxury of hindsight allows us to see some of the blinders that […]

2025 Ford Maverick
Current Events

Why are auto industry and media so surprised by Trump’s tariffs?

March 3, 2025 Steve 5

It’s been fascinating to watch the auto industry and media react to President Donald Trump’s tariffs. To the degree that this topic has broken through the usual phantasmagoria of new-product launches and nostalgic musings about […]

Kalaloch Beach
Photo Essay

National parks: As American as baseball, hotdogs, apple pie and Chevrolet

March 2, 2025 Steve 1

Last week we talked about how cars are for going places. Remember the slogan Chevrolet used in its advertising: “See the USA in your Chevrolet”? National parks were sometimes shown because they are as American […]

Posts pagination

« 1 … 3 4 5 … 49 »
  • A sad reason bridges aren’t just used for driving over
    June 15, 2025 0
  • 1964 Studebaker Challenger
    Brooks Stevens’s rejection of brand continuity was bad for small automakers
    June 14, 2025 0
  • EVs need a George Romney to champion them in the next few years
    June 13, 2025 16
  • Citroen SM
    Citroen SM: A surprisingly conventional next step
    June 12, 2025 5
  • 1936-37 Cord 810/812 tried to do too much at once
    June 11, 2025 10
  • 1963 Studebaker Daytona convertible
    Classic film shows human side of Studebaker’s end
    June 10, 2025 15
  • Once upon a time, car wheels were 36-to-42 inches in diameter
    June 9, 2025 5
  • Brooks Stevens’s 1965 Studebaker Lark concept: Almost a baby Continental
    June 6, 2025 5
  • 1949 Packard Super Eight
    Packard kept a bigger foothold in the luxury-car field than commonly assumed
    June 5, 2025 9
  • Exner bio offers mostly positive take on controversial car designer
    Peter Grist views car designer Virgil Exner through rose-tinted glasses
    June 3, 2025 9
  • 1970 Mercury Cyclone
    1970 Mercury Montego had a last-of-the-wine quality
    June 2, 2025 2
  • A query, a thank you and an update on miscellaneous stuff
    April 4, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 124
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