(EXPANDED FROM 8/29/2023) A few years ago Curbside Classic’s Paul Niedermeyer stopped by to critique our story, “1969 Ford LTD attacked GM’s hierarchy of brands in multiple ways.” He repeated the following quote from the […]
One downside of partnering with another automotive historian on a media project is that you inevitably have to negotiate editorial details. That can be particularly challenging if one of the partners has considerably more stature. […]
I can be quite critical of Automotive News, so in fairness I should note when they do good work. A case in point is a feature story by David Phillips (2025) about William L. Porter. […]
(EXPANDED FROM 7/10/2023) Last Friday the Public Broadcasting Service aired the second of Joe Ligo’s six half-hour episodes about American Motors, which focused on how the automaker navigated the 1960s (go here). In sync with […]
(EXPANDED FROM 3/27/2023) A Popular Science road test ranked the 1971 Plymouth Valiant four-door sedan above its newest rivals among the low-priced brands — the Ford Maverick and AMC Hornet (Norbye and Dunne, 1971). That […]
When I was expanding a John DeLorean book review the other day, I dug up a 1967 General Motors ad that included a photograph of a Cadillac Eldorado. That got me wondering: Was the 1967-70 […]
I first wrote about Joe Ligo’s idea of making an American Motors film in early 2020. Two years later he announced that he was retooling the project and would do a six-part series for the […]
(EXPANDED FROM 12/16/2022) One of the more popular comments about previous versions of this story has been that the 1961-63 “compact” Cadillac failed because it looked out of proportion. It was basically a regular Cadillac […]
(EXPANDED FROM 7/21/2023) General Motors had one of those “be careful what you ask for” problems. In 1962 the automaker captured three-fourths of the premium-priced, big-car market. This was a key reason why GM sold […]
Automotive historian Thomas E. Bonsall argued that the 1958 Edsel wasn’t a flop and that the Ford Motor Company shouldn’t have given up on the brand so quickly. The “real failure in the Edsel saga” […]
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