(EXPANDED FROM 12/10/2021) Brooks Stevens apparently was convinced that he could come up with a new-generation Studebaker Lark design that would top the work of Raymond Loewy’s team, which was then working on an Avanti-inspired […]
Automotive historian Thomas E. Bonsall argued that the 1958 Edsel wasn’t a flop and that the Ford Motor Company shouldn’t have given up on the brand so quickly. The “real failure in the Edsel saga” […]
(EXPANDED FROM 8/5/2022) A few years ago Dean’s Garage posted a fascinating story about the battle over the 1972 Lincoln Continental Mark IV’s styling. Jim and Cheryl Farrell (2022) described how a design proposal championed […]
(EXPANDED FROM 6/16/2023) A few years ago Jim and Cheryl Farrell’s articles about the 1961 Continental’s development got me thinking about what might have happened if Robert McNamara had succeeded in killing the Lincoln brand. […]
(EXPANDED FROM 4/22/2022) The 1963-64 Studebaker Avanti has been described by historian Patrick Foster as “one of the most beautiful automobiles ever to grace the road” (2008, p. 138). Even so, the premium-priced sporty coupe […]
(EXPANDED FROM 4/13/2022) A brochure for the 1964 Lincoln Continental was almost apologetic in describing “significant improvements” to the car. “You will appreciate greater leg room, knee room and head room. In the rear compartment, […]
(EXPANDED FROM 4/11/2022) The 1936-42 Lincoln-Zephyr is a more important car than is commonly assumed. Not only did it offer notably advanced styling and engineering, but it also represented the Ford Motor Company’s first meaningful […]
(EXPANDED FROM 12/16/2022) Pointing to the exact moment that the brougham look gained traction in the U.S. is an inexact science. For one thing, this design approach, which mimicked the classic look of luxury cars […]
J. P. Cavanaugh’s (2024) recent ode to the 1969 Lincoln Continental got me thinking: What if the 1970 redesign returned to the more compact size of the groundbreaking 1961-63 models? What might that have looked […]
(EXPANDED FROM 7/30/2021) Stéphane Dumas has been displaying his broad knowledge of web-based sources of automotive history for quite a few years. As a case in point, back in 2015 Dumas posted a comment over at […]
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