Elon Musk now admits that Tesla nearly died last summer. The sidelined CEO told Axios on HBO that “the company was bleeding money like crazy” during the Model 3 production ramp up. Musk added that […]
Steph Willems (2018) has joined the “they’re coming for our performance cars!” scare campaign. Much like a recent column by Keith Crain, Willems is vague about how this imagined dystopia shows up except to say […]
“Those of y’all who live and breathe cars, and are fairly well versed in other fields, have absolutely no idea how an absolutely astonishing number of people actually buy things. Some years ago, my cousin […]
Sometimes harried automotive writers have to scratch the outer reaches of their creativity to come up with an engaging story angle. As a case in point, consider Matt Posky’s (2018) take on Nissan’s production of […]
“Suicide doors didn’t make the Lincoln cool. It was already cool. The doors made it even more cool. You can’t relive the past. Come up with something new. An all new cool that hasn’t been […]
The pompous title of this auto buff website once had some validity. The Truth About Cars was prescient — and courageous — in its coverage of General Motors’ financial collapse. This website has also offered […]
“It took a while for consumer preferences to drift towards crossovers and it will take a while to bring them back to normal. But if climate science has taught us anything, it’s that the cumulative […]
The Truth About Cars Managing Editor Derek Kreindler (2014) recently pointed out that new Cadillac boss Johan De Nysschen is repeating what he did at his previous gig with Infiniti — moving the brand’s headquarters and changing […]
The third-generation Dodge Challenger has always run a distant third in sales to the Ford Mustang and Chevrolet Camaro, arguably because of it is the most extreme caricature of a pony car. The chunky, almost […]
Except for relatively rare moments of downsizing, the dominant tendency in the American auto industry is toward bigger, glitzier and more powerful vehicles. Each time a car adds poundage, the automaker — usually with the […]
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