(UPDATED FROM 7/17/2023) Pete DeBest thought he had it made. He followed his dad into the car business by landing a gig at Pontiac’s ad agency as a copy writer. Things went great at first. […]
In a comment thread to a recent story we have debated whether the original Javelin was Richard Teague’s best sporty coupe design. I would like to flesh out my rationale for why it wasn’t. This […]
(EXPANDED FROM 2/28/2024) We have had an uptick in discussions about early-70s AMC compacts, so I have expanded our article about the 1973-77 Hornet hatchback. I argue that this car represented Richard Teague’s best all-around […]
(EXPANDED FROM 11/15/2023) Even though Ford came out with one of the first mid-sized cars in 1962, only three years later it was pummeled by General Motors and Chrysler. In 1965 even American Motors’ mid-sized […]
(EXPANDED FROM 9/29/2023) The 1970 Plymouth Barracuda and its sibling the Dodge Challenger proved to be a costly mistake that epitomized Detroit’s slowness in responding to changing times. Indeed, the Chrysler Corporation’s early-1970s pony cars […]
(UPDATED FROM 10/30/2023) Popular Science had a mixed record in making predictions about the auto industry during the postwar period. We have already discussed the magazine’s misfires in 1967 and 1970. Now let’s take a […]
(UPDATED FROM 8/30/2023) Predicting the future of the U.S. auto industry has always been fraught with peril. Popular Science’s Detroit Editor Jim Dunne got a lot of things right in his reporting during 1970, but […]
From 1963 through 1968 model years Elwood Engel had a pretty good run as head designer at the Chrysler Corporation. However, he did come out with one dud — the 1967-69 Plymouth Barracuda notchback hunchback. […]
How might Robert McNamara have influenced Ford if he had remained company president for a few more years? This is a question that emerged from the comment thread in our recent Don Frey story. Let’s […]
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