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HomePontiac

Pontiac

1963 Buick Riviera
History

1963-65 Buick Riviera shows GM’s struggle with personal coupes

May 20, 2026 Steve 19

(UPDATED FROM 12/14/2023) The 1963-65 Buick Riviera was one of the more memorable designs of the 1960s. However, the car didn’t really look like a Buick. Nor did it sell very well — arguably due […]

1977 Pontiac Phantom
Drive-By Musings

The good and bad of William Mitchell’s 1977 Pontiac Phantom

May 2, 2026 Steve 16

(EXPANDED FROM 12/18/2020) Indie Auto’s internet connection is finally working, so let’s take another look at William Mitchell’s swan song, the 1977 Pontiac Phantom. I must admit to feeling ambivalent about this concept car. Although […]

1969 Pontiac red convertible
Literature

1965-71 Pontiac ads tried to dazzle with hip sophistication

April 24, 2026 Steve 26

(UPDATED FROM 2/15/2024) I am knee-deep in a final round of packing and house painting right now, so how about following up our 1967 Grand Prix convertible story with a deeper look at the illustrations […]

1967 Pontiac Grand Prix convertible grille closeup
Design Notes

1967 Pontiac Grand Prix convertible didn’t catch on

April 23, 2026 Steve 14

(EXPANDED FROM 9/1/2023) Albert Fredrick Godwin stopped by to point out that our featured 1967 Pontiac Grand Prix convertible was his car. He had displayed it at an annual auto show hosted by LeMay Collections […]

1966 Beaumont
Letters to the Editor

Reader argues that success of GM’s hierarchy of brands was ‘dumb luck’

March 30, 2026 Steve 20

Indie Auto reader Captain My Captain recently weighed in on our story, “How might GM have better adapted its hierarchy of brands to changing times?” He offers an unusually in-depth and colorful assessment, so I […]

1982 Cadillac Cimarron
Drive-By Musings

How might GM have better adapted its hierarchy of brands to changing times?

March 25, 2026 Steve 15

Michael Karesh (2026) stopped by to comment on our review of Thomas Bonsall’s book about the Edsel. I think that Karesh makes an important point about General Motors’ handling of its passenger-car brands. Thus, I […]

1970 Buick Riviera
Design Notes

The 11 worst single-year redesigns of postwar American cars

January 16, 2026 Steve 36

(EXPANDED FROM 7/14/2023) I grant you that top-whatever rankings can be clickbaity, but I decided to do this story for a specific reason. In the postwar years Detroit tended to assume that rapid-fire restylings were […]

1961 Buick LeSabre
Design Notes

The 1961 Buick was a pivot point for GM’s troubled brand

December 19, 2025 Steve 3

(EXPANDED FROM 12/23/2022) The 1961 Buick represented a pivot point for General Motors’ troubled premium-priced brand. The car’s styling lurched from the swaggering flamboyance of the 1950s to the utilitarian conservatism of the 1962-64 models. […]

1970 Pontiac GTO
Links

Motor Trend gushes about the 1970 Pontiac GTO — right before it tanks

December 5, 2025 Steve 5

(UPDATED FROM 12/4/2023) Nineteen-seventy would be disastrous for the Pontiac GTO, but you’d never guess that from a Motor Trend article at the beginning of the model year. Indeed, Bill Sanders wrote that Pontiac’s muscle […]

1966 Oldsmobile 442
Data Dive

Did smaller cars cannibalize GM’s premium-priced big cars in the 1960s?

November 25, 2025 Steve 31

(EXPANDED FROM 12/1/2023) The introduction of compacts for Pontiac, Oldsmobile and Buick represented a major change for these General Motors’ premium-priced brands. Did they help sales grow in a changing marketplace? Or did smaller cars […]

Posts pagination

1 2 … 7 »
  • 2006-7 Dodge Charger
    2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
    June 5, 2026 5
  • 1950 Nash Rambler hood ornament
    Speedreaders.info is a rare source of book reviews, but quality varies
    June 3, 2026 0
  • 1958 Lincoln
    1958-60 Lincoln: Failing to beat GM at its own game
    June 2, 2026 15
  • 1957 Nash Ambassador
    Three videos: The death of car culture, rich people’s cars and the 1957 Nash
    May 29, 2026 6
  • 1963 Mercury Marauder
    1963 Mercury Marauder: Ford tries to do a premium-priced car on the cheap
    May 27, 2026 11
  • Did 1964 Ramblers share more parts between size classes than competitors?
    May 26, 2026 1
  • Patrick Foster shows how International Harvester failed to adapt
    May 13, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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