(UPDATED FROM 1/6/2023) The 1956 Lincoln was one of the brand’s most-important postwar cars. Almost 54,000 cars left the factory — an all-time record not broken until 1966. The Ford Motor Company was clearly intending […]
(UPDATED FROM 7/1/2024) General Motors has been criticized for going too far in downsizing its 1986 E-body personal coupes, which included the Buick Riviera, Oldsmobile Toronado and Cadillac Eldorado. Sales fell off a cliff, but […]
(EXPANDED FROM 11/10/2023) The Edsel is generally pointed to as the Ford Motor Company’s biggest post-war flop, but the 1958-60 Lincoln deserves a consolation prize. This car represents the disastrous final phase of Ford’s no-holds-barred […]
(EXPANDED FROM 1/5/2024) Reasonable people can debate what was the most excessive car of the brougham era, but I would propose the 1978 Cadillac Eldorado for top honors. To be more specific, I would point […]
(EXPANDED FROM 10/7/2022) Mercury’s Colony Park never got much attention, but it saw steadily increasing sales through the second half of the 1960s. For example, in 1966 almost 19,000 of the top-of-line Mercury wagons were […]
(UPDATED FROM 1/25/2024) A few years ago Indie Auto reader Constant Reader suggested in the “Story Ideas Bank” the following scenario: “You’re 25 & just bought your first new Chevy, at what ages and which […]
(EXPANDED FROM 9/27/2021) Disaster in Dearborn: The Story of the Edsel is paradoxical. On the one hand, this is a serious history book. That’s the opposite of so many of the coffee table books that […]
One of the biggest assumptions of U.S. automakers in the postwar period was that they desperately needed splashy new cars. Yet when I think about the biggest disasters of that era, they often involved expensive […]
(EXPANDED FROM 6/22/2023) Frank Aberdene was new to marketing luxury cars, yet his first assignment was a particularly tough one: the 1978 Lincoln Versailles. After discarding drafts for days on end, he finally — and […]
(EXPANDED FROM 6/9/2023) The 1961-63 Lincoln has been lauded as one of the most iconic car designs of the postwar era. It’s true that the exceptionally clean styling of the so-called “Kennedy Continentals” represented a […]
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