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HomeKarl Ludvigsen

Karl Ludvigsen

Drive-By Musings

What is the quintessential automotive history book?

February 10, 2026 Steve 4

Karl Ludvigsen (2026) stopped by to “humbly put forward” his book, Porsche: Excellence Was Expected, as the “quintessence of an auto history.” In a comment, he noted that the book first came out “in 1978 […]

1965 Ford Taunus P4
History

Was Ford right to kill the front-wheel-drive 1963 Cardinal/Redwing?

June 19, 2025 Steve 14

(EXPANDED FROM 6/30/2023) Did Ford make the right move by pulling the plug on a U.S.-built subcompact slated to be introduced in the fall of 1962? The car, initially called the Cardinal but later renamed […]

1976 Cadillac Seville
Links

The 1975-79 Cadillac Seville was a confused young sedan

March 25, 2025 Steve 17

Over at Driven to Write, jm2 (2025) recently offered a spirited defense of the first-generation Cadillac Seville. He called it a “shining star” that would “become a benchmark and gain the significance of an icon […]

2006 Ford Five Hundred
History

How often did renaming a car fail to help it sell better?

December 16, 2024 Steve 21

(EXPANDED FROM 6/8/2022) A few years ago Karl Ludvigsen (2022) wondered whether some cars that were renamed should not have been. For example, he noted that Ford might have benefitted by keeping the Cortina name […]

1968ish Mercedes-Benz 280SL rear quarter
Current Events

Is the decline in distinctive national approaches to car design a bad thing?

October 14, 2024 Steve 4

(EXPANDED FROM 5/18/2022) Karl Ludvigsen has a website called Why Cars Are So Bad. A few years ago he posted on it the text of a speech he delivered back in 1989. Included in his […]

1968 AMC AMX
Fake Design

1968-70 AMX was American Motors’ answer to a question nobody asked

September 3, 2024 Steve 14

(EXPANDED FROM 3/24/2023) Our recent discussion about a smaller, more internationally-flavored Ford Mustang led me to expand on a previously-posted story about the 1968-70 AMX. American Motors was arguably in a better position than Ford […]

Motor Trend objectifies women
Media Analysis

What would happen to auto history media if they outlawed clickbait?

February 9, 2022 Steve 0

Surely it couldn’t happen here. This is America! But stay with me for a moment: What if scientists concluded that auto history clickbait was bad for your health. Too much exposure to it turns your […]

Drive-by musings
Drive-By Musings

Automobile magazine’s bookshelf was fairly different from ours

November 13, 2020 Steve 0

When updating the Readings section I came across an Automobile magazine story by Rusty Blackwell (2010) that itemized the most important books in their reference library. The post is now a decade old but still offers […]

  • 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
    April 21, 2026 17
  • 1980 Pontiac Phoenix 5-door hatch
    Bigger didn’t prove to be better for General Motors in late-70s and 80s
    April 17, 2026 39
  • 1963 Ford Galaxie
    Might Detroit have embraced front-wheel drive earlier if McNamara had stayed at Ford?
    April 16, 2026 7
  • Cheap dealer car
    How much do Trump policies have to hurt auto industry before it supports Dems?
    April 14, 2026 19
  • 1975 Ford Thunderbird
    Ford design in the 1970s was a real step down from the previous decade
    April 10, 2026 24
  • 1981 Chevrolet Monte Carlo
    The sad story about buying a 1981 Monte Carlo right out of college
    April 9, 2026 2
  • Why the 1968-69 Javelin was not Richard Teague’s best AMC sporty coupe
    April 6, 2026 9
  • Mitsubishi dealer in Spokane
    Indie Auto is moving — although you may barely notice
    April 8, 2026 4
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 136
Society of Automotive Historian award to Indie Auto

Recent Comments

  • Jeff Kennedy on Ford design in the 1970s was a real step down from the previous decade
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  • Stéphane Dumas on Ford design in the 1970s was a real step down from the previous decade
  • Steve on 1967 Pontiac Grand Prix convertible didn’t catch on
  • Philco Ford on 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
  • Steve on 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
  • Anthony Boddy on 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
  • Albert Fredrick Godwin on 1967 Pontiac Grand Prix convertible didn’t catch on
  • Randerson on Bigger didn’t prove to be better for General Motors in late-70s and 80s
  • SCAMPMAN on Bigger didn’t prove to be better for General Motors in late-70s and 80s
  • SCAMPMAN on Bigger didn’t prove to be better for General Motors in late-70s and 80s
  • Terrance Smith on Even Motor Trend complained about the 1967 Cadillac Eldorado’s brakes
  • SCAMPMAN on 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
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  • Charles Jones on 1954 Chevrolet was beginning of the end for GM’s brand hierarchy

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