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HomeJaguar/Rover

Jaguar/Rover

1970 Jaguar XJ-6
Gallery

1969 Jaguar XJ illustrates how foreign auto design outshown Detroit’s

December 12, 2025 Steve 11

(EXPANDED FROM 10/19/2023) One could point to a number of car designs that represented the turning point where foreign automakers began to outshine Detroit in the late-60s and early-70s. The first-generation Jaguar XJ strikes me […]

Heat pump condenser
Letters to the Editor

Reader says new ‘jaGuar’ elevates ‘everyday items’ as works of art

December 10, 2024 Steve 0

Indie Auto reader MB sent in a letter to the editor in response to our story, “Jaguar Type 00’s design masterfully cures Great Britain’s industrial disease.” Yes, I agree that the new jaGuar design is […]

Satire

Jaguar Type 00’s design masterfully cures Great Britain’s ‘industrial disease’

December 9, 2024 Steve 5

Jaguar has been heavily criticized for a rebranding effort that has culminated in the unveiling of the Type 00 concept car. While I get that complainers will complain, somebody needs to cut through the noise […]

Fake Design

1961-70 Jaguar Mk X: When Hudson step-down met Wienermobile

September 15, 2023 Steve 6

(EXPANDED FROM 11/5/2021) The Jaguar Mark X may have a commanding presence, but it also looks like the lovechild of a Hudson step-down and the Oscar Mayer Wienermobile. Intriguing but somehow . . . not […]

1962 Jaguar XK-E
Ad Nauseam

What happened when a secretary secretly wrote a Jaguar XK-E ad

September 4, 2023 Steve 0

Back in the early-60s men mainly wrote ad copy. So when Joan Maisel landed a job at a major ad agency in New York City, she got stuck doing secretarial work even though she was […]

2020 Rivian truck is timid
Current Events

Rivian is timid in reimagining American truck

November 26, 2018 Steve 2

In developing an electric truck, Rivian Automotive has promised to reset expectations about a market segment that has been short on innovation for decades. At least that’s what R. J. Scaringe, CEO of the Detroit-based start-up, told […]

Quotes
Quotes

Peter Horbury: Electrics can look different

February 25, 2018 Steve 0

“I’m of the opinion that because you can make it different, because the electric powertrain gives other possibilities (you should). And I think Jaguar showed it beautifully with the I-Pace — where the front end […]

Readings

Standard Catalog of Jaguar, 1946-2005

April 27, 2013 Steve 0

This 224-page paperback book by John Gunnell is useful if you need specific product information or annual sales data, organized by year. Nestled amidst the full-color photos and data are short bursts of analysis. Standard […]

1959 Cadillac
Media Analysis

‘GM envy’ distorts how we view a once and future auto industry

September 5, 1997 Steve 0

What’s fascinating about the mega-merger hype is the degree to which it downplays obvious questions. Was not the over-consolidation of the U.S. auto industry after World War II a major reason for its subsequent humbling […]

  • 1965 Studebaker Cruiser proposal
    Car Life speculates about why Studebaker shut down its South Bend plant
    July 17, 2026 8
  • 1956 Lincoln
    The 1956 Lincoln’s styling proved to be a one-year wonder
    July 17, 2026 18
  • 1975 Mercedes-Benz 450 SL
    1975 Mercedes-Benz 450 SL lacked the taut brilliance of its predecessor
    July 14, 2026 6
  • 1988 Oldsmobile Toronado
    Did GM go too far in downsizing the 1986 Riviera, Toronado and Eldorado?
    July 10, 2026 16
  • J. 'Kelly' Flory Jr.
    J. ‘Kelly’ Flory Jr.’s American Cars series is pricey but valuable
    July 10, 2026 4
  • 1968 Pontiac Firebird green convertible
    1967-72 Pontiac Firebird shows limits of ad illustrations
    July 7, 2026 10
  • Miscellaneous ramblings about being on the road
    June 25, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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