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HomeForbes

Forbes

2024 Tesla Cybertruck
Media Analysis

Automotive News gets surprisingly negative on Tesla Cybertruck

January 16, 2025 Steve 2

Automotive News isn’t noted for tough-minded journalism, so I was surprised by the negative tone of a recent Tesla Cybertruck story. It started with the provocative headline: “Cyberflop? Tesla discounts Cybertruck as demand cools for […]

1973 Dodge Dart
Drive-By Musings

Chrysler’s Lynn Townsend in 1973: Even a compact is too small

November 1, 2024 Steve 18

CEO Lynn Townsend hinted at why the Chrysler Corporation arguably neglected its aging line of compacts in the first half of the 1970s. Townsend told Forbes in 1973, “The subcompacts are just too small. The […]

1970 Chrysler 300 2-door hardtop
Quotes

Lynn Townsend’s hubris led to Chrysler’s decline in 1969-70

July 24, 2023 Steve 1

“It has become fashionable to assume that when a company does a multibillion-dollar business, there is little that one man — even the man at the top — can do to sway its fortunes. ‘These […]

Maryann Keller in 2013
Current Events

Auto industry analyst Maryann Keller was a key critic of ‘Detroit Mind’

June 24, 2022 Steve 3

I think it is important to acknowledge the death of automotive analyst Maryann Keller for two reasons. First, because she offered one of the most prescient perspectives on the U.S. auto industry’s decline. Second, because […]

"The Design Makers -- Inside Ford Design" film from late-60s
Media Analysis

How 1960s car design reflected the good old (boy) days

June 24, 2022 Steve 3

(UPDATED FROM 8/7/2020) I enjoy reading automotive designers talk about what it was like to back in the 1960s. A part of me is interested purely for the nostalgia of it all. But another part […]

  • 2006-7 Dodge Charger
    2006-2010 Dodge Charger: A cartoonish attempt at rip-roaring nostalgia
    June 5, 2026 6
  • 1950 Nash Rambler hood ornament
    Speedreaders.info is a rare source of book reviews, but quality varies
    June 3, 2026 0
  • 1958 Lincoln
    1958-60 Lincoln: Failing to beat GM at its own game
    June 2, 2026 16
  • 1957 Nash Ambassador
    Three videos: The death of car culture, rich people’s cars and the 1957 Nash
    May 29, 2026 6
  • 1963 Mercury Marauder
    1963 Mercury Marauder: Ford tries to do a premium-priced car on the cheap
    May 27, 2026 11
  • Did 1964 Ramblers share more parts between size classes than competitors?
    May 26, 2026 1
  • Patrick Foster shows how International Harvester failed to adapt
    May 13, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
Society of Automotive Historian award to Indie Auto

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