One of the lingering debates about the early postwar period was when the seller’s market ended. Charles E. Edwards’ (1965) book, Dynamics of the United States Automobile Industry, offered a scholarly dive into the data […]
The most significant postwar trend among independent automakers was a rush to compact cars. Between 1950 and 1953 four automakers came out with new entries. This would prove to be a double-edged sword. On the […]
Peter DeLorenzo is back from a break in writing his column . . . and is in a foul mood. He is particularly critical of dealers being “insanely” optimistic in the wake of the Trump […]
(EXPANDED FROM 5/20/2022) Let’s take the time to unpack six myths about one of the most misunderstood post-war American cars — the 1953-54 Plymouth. This an important exercise because it brings to light some key […]
Recently published figures from Automotive News suggest that the dealership networks for U.S. automakers have changed dramatically since the early-1960s. For one thing, the Big Three’s total number of franchises — 19,249 as of January […]
The Consumer Reports 1975 Buying Guide was fairly positive about imported cars but cautioned about dealer service. The annual guide, which was published in December 1974, noted that some foreign brands had only a fraction […]
Our “Story Ideas Bank” sometimes morphs into debates about specific historical events. George Denzinger recently weighed in on the death of Oldsmobile. This is a thoughtful analysis so I am elevating it to the front page. […]
“Buying a car was another big culture shock when moving to the US. I think people here just don’t realize how absurd this dealership stuff is. In Europe you test drive a car, then choose […]
(EXPANDED FROM 8/28/2020) The 1962-64 Plymouth is one of the most prescient U.S. cars of the 1960s. Aside from the 1953 Plymouth, the 1962 redesign represented the first serious effort by a Big Three automaker […]
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