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HomeCadillac

Cadillac

1958 Imperial
Design Notes

1958 Imperial: Virgil Exner’s best shot at Cadillac

February 5, 2025 Steve 8

(EXPANDED FROM 9/2/2022) The 1958 Imperial has received little attention by automotive historians even though it arguably represented the brand at its peak. Never again would Chrysler’s luxury car offer so many field-leading product innovations. […]

1970 Eldorado vs. 1971 Mark III
Multimedia

Lincoln Continental Mark III versus Cadillac Eldorado: Which one was better?

January 29, 2025 Steve 3

Adam Wade of Rare Classic Cars & Automotive History (2025) recently compared the Lincoln Continental Mark III and the first-generation Cadillac Eldorado. Although the Mark III had a much simpler and more derivative design, Wade […]

1960 Lincoln Premiere 4-door hardtop
Data Dive

In 1960 Lincoln moved upmarket despite struggling sales

December 10, 2024 Steve 14

(EXPANDED FROM 8/9/2022) A few years ago Corey Lewis (2022) wrote that the 1960 Lincoln’s entry-level model was “rebranded as simply ‘Lincoln,’ to compete with the new base model Chrysler New Yorker (1960-1962) and Series […]

Data Dive

Did African-American car buyers save Cadillac in the 1930s?

November 25, 2024 Steve 8

(EXPANDED FROM 4/18/2023) According to Ed Cray’s (1980) Chrome Colossus, in 1932 Cadillac was in danger of being discontinued when a young service manager named Nicholas Dreystadt crashed a General Motors’ executive committee meeting to […]

1949-62 Cadillac taillights
Gallery

What if the 1962 Cadillac had been similar in size to the 1949 models?

September 27, 2024 Steve 9

At this year’s LeMay car show I photographed a 1949 and a 1962 Cadillac. They struck me as bookends for what I have dubbed the “sci-fi” era of this brand. Designers started off with tailfins […]

1963 Cadillac Coupe de Ville
Design Notes

1963 Cadillac: The car that mainstreamed the brougham look

August 23, 2024 Steve 16

(EXPANDED FROM 12/16/2022) Pointing to the exact moment that the brougham look gained traction in the U.S. is an inexact science. For one thing, this design approach, which mimicked the classic look of luxury cars […]

1982 Cadillac Cimarron
Ad Nauseam

If you had to write a 1982 Cadillac Cimarron ad what would you say?

August 8, 2024 Steve 5

Harry Waltz knew that, as the lowest guy on the totem poll, he would get stuck having to write the 1982 Cadillac Cimarron ads. He tried every trick in the book to avoid the inevitable, […]

Parody ads about the auto industry and media
Our Sponsors

Cadillac shows leadership in responding to housing affordability crisis

August 7, 2024 Steve 1
1963 Chrysler New Yorker Salon
Links

1963-64 New Yorker Salon was more ‘continental’ than the 1961-63 Lincoln

July 5, 2024 Steve 9

The Chrysler Corporation took some unusual steps in 1962-64 to rebuild its declining sales in the premium-priced and luxury-car fields. That included getting rid of the New Yorker two-door hardtop in 1962, downsizing senior Chryslers […]

1988 Oldsmobile Toronado
History

Did GM go too far in downsizing the 1986 Riviera, Toronado and Eldorado?

July 1, 2024 Steve 12

General Motors has been criticized for going too far in downsizing its 1986 E-body personal coupes, which included the Buick Riviera, Oldsmobile Toronado and Cadillac Eldorado. Sales fell off a cliff, but they didn’t recover […]

Posts pagination

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  • 1954 Chevrolet was beginning of the end for GM’s brand hierarchy
    April 21, 2026 17
  • 1980 Pontiac Phoenix 5-door hatch
    Bigger didn’t prove to be better for General Motors in late-70s and 80s
    April 17, 2026 39
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    April 16, 2026 7
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    April 14, 2026 19
  • 1975 Ford Thunderbird
    Ford design in the 1970s was a real step down from the previous decade
    April 10, 2026 24
  • 1981 Chevrolet Monte Carlo
    The sad story about buying a 1981 Monte Carlo right out of college
    April 9, 2026 2
  • Why the 1968-69 Javelin was not Richard Teague’s best AMC sporty coupe
    April 6, 2026 9
  • Mitsubishi dealer in Spokane
    Indie Auto is moving — although you may barely notice
    April 8, 2026 4
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 136
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  • SCAMPMAN on Bigger didn’t prove to be better for General Motors in late-70s and 80s
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  • Terrance Smith on Even Motor Trend complained about the 1967 Cadillac Eldorado’s brakes
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