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Homebusiness strategy

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1966 Mercury Colony Park rear quarter
Design Notes

1966 Mercury Colony Park wagon was an unsung bright spot for the brand

May 11, 2026 Steve 9

(EXPANDED FROM 10/7/2022) Mercury’s Colony Park never got much attention, but it saw steadily increasing sales through the second half of the 1960s. For example, in 1966 almost 19,000 of the top-of-line Mercury wagons were […]

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Stellantis to add high-end Jeep with 1,050 hp to revive brand’s falling sales

January 12, 2026 Steve 0
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Ford says discontinuing Escape opens up exciting new opportunities for dealers

December 29, 2025 Steve 0
1961 Buick LeSabre
Design Notes

The 1961 Buick was a pivot point for GM’s troubled brand

December 19, 2025 Steve 3

(EXPANDED FROM 12/23/2022) The 1961 Buick represented a pivot point for General Motors’ troubled premium-priced brand. The car’s styling lurched from the swaggering flamboyance of the 1950s to the utilitarian conservatism of the 1962-64 models. […]

1978 AMC Concord hatchback
Drive-By Musings

How might John Z. DeLorean have done as head of AMC?

April 18, 2025 Steve 26

(EXPANDED FROM 7/15/2021) A few years ago Curbside Classic commentator Chris Cieslak (2021) noted that American Motors toyed with the idea of hiring John Z. DeLorean after he left General Motors. This brings up an […]

1967 Rambler Rebel SST 2-door hardtop white
Letters to the Editor

Reader offers alternative take on the redesigned 1967 Rambler Rebel

March 19, 2024 Steve 6

MC stopped by to respond to our story, “Collectible Automobile’s 1967 Rambler Rebel SST feature is pretty but vapid.” A few points on this article and comments. First, about the platform of the 1967 Rambler […]

2023 Tesla Cybertruck
Design Notes

Is Tesla Cybertruck a brilliant breakthrough or a gimmick?

December 6, 2023 Steve 7

(EXPANDED FROM 3/12/2021) When Tesla’s Cybertruck was unveiled a few years ago, Electrek commentator Benjamin Winters (2021) dismissed the design as “objectively bad.” When he received pushback, Winters countered by arguing that “I’m an industrial […]

1976 AMC Pacer and Chevy Nova
Media Analysis

Automotive News treats Gerald C. Meyers’ tenure at AMC with kid gloves

June 28, 2023 Steve 10

Automotive News’ obituary of Gerald C. Meyer treated his tenure at American Motors with kid gloves. Meyers died on June 19 at the age of 94. Presenting a largely upbeat narrative would make sense if […]

1959 Oldsmobile
Current Events

Will history repeat itself by punishing automakers for their big SUV binge?

February 1, 2023 Steve 15

It’s an old trick in the U.S. auto industry to blame consumers for bad corporate behavior. Automotive News (2022) recently lent a helping hand by playing the victim card to justify the lack of improvement […]

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Automotive Views: Why Ford’s new truck will be a Mustang

September 2, 2021 Steve 4

Posts pagination

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  • 1972 Lincoln Continental Mark IV
    Is David Kiley right that Ford should replace Lincoln with a new brand?
    September 2, 2026 16
  • 1972 Buick Skylark Custom grille
    1972 Buick Skylark Custom represented the end of an era
    September 1, 2026 5
  • 1959 Ford Thunderbird
    1959 Ford Thunderbird was a gimmicky but hugely important car
    August 26, 2026 11
  • Compact cars became the neglected stepchildren of U.S. automakers
    August 21, 2026 21
  • 1980 AMC brochure cover with picture of American Center building
    AMC’s Roy D. Chapin Jr. succumbed to the illusion of bigness
    August 19, 2026 2
  • 1980 Ford Thunderbird and 1956 model
    Ford’s design talent in the 1970s wasn’t enough to halt a dramatic slide in sales
    August 14, 2026 13
  • 1973 Buick Riviera
    Why wasn’t the 1971 ‘boat-tail’ Buick Riviera shrunk to compact size?
    August 14, 2026 24
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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