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Home1960s

1960s

1965 Rambler Marlin ad
History

Historians differ on origins of 1965 Rambler Marlin

November 18, 2025 Steve 14

(EXPANDED FROM 8/14/2019) Histories about the 1965 Rambler Marlin’s origins show how even basic facts can be difficult to nail down. Authors differ over when and why the Marlin was developed as well as what […]

1968 Chrysler New Yorker 2-door hardtop
Design Notes

1968 Chrysler New Yorker: The peak of ‘peak Chrysler?’

November 14, 2025 Steve 22

(EXPANDED FROM 7/8/2022) Paul Niedermeyer (2021) has called the 1965 Chrysler New Yorker “the last great Chrysler.” He argued that this particular vintage “represents a pinnacle: never again would the New Yorker attain this degree […]

1951 Ford convertible
Data Dive

Was the 1949-51 Ford the end of the sensibly-sized ‘standard’ American car?

November 12, 2025 Steve 7

(EXPANDED FROM 4/26/2023) Reasonable people can debate when the Big Three automakers stopped building sensibly-sized cars during the postwar period. For example, one might point to the 1956 Ford because it was only slightly larger […]

Links

How far should AMC have gone to save the Hudson, Nash and Rambler brands?

November 11, 2025 Steve 14

(EXPANDED FROM 10/3/2023) Stephen Pellegrino has sparked a debate about the value of automotive brands by arguing that Hudson, Nash and Rambler were worth saving. His punchline is that “brand names mean something, and the […]

1964 Studebaker logo
History

Might Studebaker have survived if Sherwood Egbert had stayed healthy?

November 4, 2025 Steve 16

(EXPANDED FROM 7/28/2023) A few years ago Ate Up With Motor had an interesting exchange about how Sherwood Egbert’s departure as president of the Studebaker Corporation hurt its automotive division’s chances of survival. Egbert resigned […]

1974 AMC Matador Brougham coupe didn't do luxury very well
Design Notes

Should AMC have given the 1974 Matador coupe a luxury spin-off?

October 30, 2025 Steve 10

(EXPANDED FROM 8/21/2020) Patrick Foster (2024) illustrates how fanboy sentiment can undercut the quality of historical analysis by arguing that AMC should have offered a luxury spin-off of the 1974 Matador coupe — and that […]

1958 Edsel retractable convertible
History

1958 Edsel with retractable roof hints at why the brand failed

October 24, 2025 Steve 5

(EXPANDED FROM 5/5/2023) One of the curious things about American cars is that even the most ridiculed models will invariably develop a dedicated fan club. As a case in point, some collectors of the infamous […]

1968 Plymouth Barracuda 2-door notchback
Fake Design

1967-69 Plymouth Barracuda hunchback was Elwood Engel’s first stylistic dud

October 22, 2025 Steve 5

From 1963 through 1968 model years Elwood Engel had a pretty good run as head designer at the Chrysler Corporation. However, he did come out with one dud — the 1967-69 Plymouth Barracuda notchback hunchback. […]

1962 Ford Mustang I concept car
Drive-By Musings

How might McNamara have influenced Ford if he had stuck around longer?

October 21, 2025 Steve 2

How might Robert McNamara have influenced Ford if he had remained company president for a few more years? This is a question that emerged from the comment thread in our recent Don Frey story. Let’s […]

1961 Chrysler New Yorker convertible
Design Notes

Chrysler brand looked the least weird of automaker’s 1961 line

October 20, 2025 Steve 12

(EXPANDED FROM 6/13/2022) While the 1961 Chrysler was hardly a stylistic masterpiece, it strikes me as being the least weird of the automaker’s lineup. The Plymouth suffered from a bizarre shark-faced fascia and the Imperial’s […]

Posts pagination

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  • 1950 Nash Rambler hood ornament
    Speedreaders.info is a rare source of book reviews, but quality varies
    June 3, 2026 0
  • 1958 Lincoln
    1958-60 Lincoln: Failing to beat GM at its own game
    June 2, 2026 12
  • 1957 Nash Ambassador
    Three videos: The death of car culture, rich people’s cars and the 1957 Nash
    May 29, 2026 6
  • 1963 Mercury Marauder
    1963 Mercury Marauder: Ford tries to do a premium-priced car on the cheap
    May 27, 2026 11
  • Did 1964 Ramblers share more parts between size classes than competitors?
    May 26, 2026 1
  • 1976 Tatra T-613
    Tatra was yet another automaker that deemphasized aerodynamics by 1970s
    May 22, 2026 12
  • Patrick Foster shows how International Harvester failed to adapt
    May 13, 2026 5
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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