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Home2024July

Month: July 2024

1962 Ford Galaxie 500
Data Dive

Did the 1960-64 big Ford sell so poorly because of cannibalization?

July 30, 2024 Steve 16

Aaron Severson (2009) has argued that when Ford added the Falcon and Fairlane in the early-60s, they did well initially but “total sales during that period remained almost flat.” In other words, the brand suffered […]

1957 Lincoln
Quotes

If you think the 1957 Lincoln looks bad, picture the tailfins seven inches taller

July 26, 2024 Steve 2

“I had inherited the ’57 Lincoln from Bill Schmidt who had put these gargantuan fins on this ’57 job, and he took his beautiful ’56 Lincoln creation and put these God-awful fins from the Futura […]

Media Analysis

Aaron Severson’s Ford Cardinal story challenges auto history field

July 26, 2024 Steve 9

A few days ago Aaron Severson (2024) posted an epic story about the aborted Ford Cardinal. His 22,000-word piece deepens the dialogue about this important car. In a moment we will debate some of his […]

Parody ads about the auto industry and media
Our Sponsors

Protect your children with this important new car safety feature

July 24, 2024 Steve 0
1980 Chrysler Cordoba
Letters to the Editor

Reader defends Lee Iacocca and the second-generation Chrysler Cordoba

July 24, 2024 Steve 18

Indie Auto reader RI stopped by to respond to our story, “Four ways Lee Iacocca contributed to the decline of Ford and Chrysler.” You suggest above that Chrysler wasted money on the 1980 Cordoba/Mirada, when […]

1955 Hudson
Data Dive

Why did the Nash-based 1955 Hudson sell so poorly?

July 23, 2024 Steve 21

(EXPANDED FROM 1/13/2023) Last year a reader contributed a good question for our “Story Ideas Bank” — Why was the new-for-1955, Nash-based Hudson not successful? After all, the reader noted, the Hudson “had up-to-date and […]

1953 Plymouth
Fake Design

Six myths about the misunderstood 1953-54 Plymouth

July 19, 2024 Steve 20

(EXPANDED FROM 5/20/2022) Let’s take the time to unpack six myths about one of the most misunderstood post-war American cars — the 1953-54 Plymouth. This an important exercise because it brings to light some key […]

1975 Mercedes-Benz 450 SL
Gallery

1975 Mercedes-Benz 450 SL lacked the taut brilliance of its predecessor

July 17, 2024 Steve 4

When I recently came across a 1975 Mercedes-Benz SL, I wasn’t nearly as enthused as when I photographed a previous-generation W113 model, with its iconic “pagoda” roof. The R107 models, which were built from 1971-89, […]

1974 full-sized low-priced cars
History

1974 AMC Ambassador: Was its styling ruined by bumper regs?

July 15, 2024 Steve 6

(EXPANDED FROM 9/11/2020) Readers of Indie Auto can offer feedback either by commenting or by sending a direct message here. A few years ago a reader used the latter route to vigorously defend the looks […]

Inside Indie Auto
Editor's Note

How to sign up for the e-newsletter, donation changes and a thank you

July 12, 2024 Steve 0

It’s often a mystery as to why an article gets so many page hits. For example, over the last few days our piece on the 1963-64 Chrysler New Yorker Salon has been quite popular. I […]

Posts pagination

1 2 »
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    Brooks Stevens’s rejection of brand continuity was bad for small automakers
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    June 13, 2025 15
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    Citroen SM: A surprisingly conventional next step
    June 12, 2025 5
  • 1936-37 Cord 810/812 tried to do too much at once
    June 11, 2025 10
  • 1963 Studebaker Daytona convertible
    Classic film shows human side of Studebaker’s end
    June 10, 2025 15
  • Once upon a time, car wheels were 36-to-42 inches in diameter
    June 9, 2025 5
  • Ram customized pickup
    What would you think if it was 1965 and you could magically see this truck?
    June 8, 2025 1
  • Brooks Stevens’s 1965 Studebaker Lark concept: Almost a baby Continental
    June 6, 2025 5
  • 1949 Packard Super Eight
    Packard kept a bigger foothold in the luxury-car field than commonly assumed
    June 5, 2025 9
  • Exner bio offers mostly positive take on controversial car designer
    Peter Grist views car designer Virgil Exner through rose-tinted glasses
    June 3, 2025 9
  • 1970 Mercury Cyclone
    1970 Mercury Montego had a last-of-the-wine quality
    June 2, 2025 2
  • A query, a thank you and an update on miscellaneous stuff
    April 4, 2025 0
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 124
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