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Year: 2023
Literature
1969 Ford LTD attacked GM’s hierarchy of brands in multiple ways
(EXPANDED FROM 1/24/2022) The LTD was one of Ford’s biggest successes in the 1970s because it attacked General Motors’ hierarchy of brands in multiple ways. After failing to beat the popular Impala at its own […]
Design Notes
1961-68 Jaguar XK-E has never been topped in two ways
(EXPANDED FROM 7/1/2021) The Jaguar XK-E was a remarkable car for a variety of reasons, but I would like to point out two qualities that have always been particularly appealing to me. For starters, the […]
History
Was Ford right to kill the front-wheel-drive 1963 Cardinal/Redwing?
(UPDATED FROM 12/8/2021) Did Ford make the right move by pulling the plug on a US-built subcompact slated to be introduced in the fall of 1962? The car, initially called the Cardinal but later renamed […]
Letters to the Editor
Was the 1961 Dodge’s front end inspired by 1960 Ford Falcon’s?
MH dropped a note to Indie Auto about the 1961 Dodge, perhaps in response to our article, “Chrysler’s collapse in premium-priced field was a bigger deal than Edsel’s.” Not much is written about the 1961 […]
Quotes
The unexpected consequences of post-World War II mobility
“Mobility is as much about freedom and new vistas as it is about capitalism or the free market, and the young were taking up the former while the elder worried about the latter. Mobility in […]
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Media Analysis
Automotive News treats Gerald C. Meyers’ tenure at AMC with kid gloves
Automotive News’ obituary of Gerald C. Meyer treated his tenure at American Motors with kid gloves. Meyers died on June 19 at the age of 94. Presenting a largely upbeat narrative would make sense if […]
Ad Nauseam
How would you market the 1978 Lincoln Versailles?
That was the question Frank Aberdene kept on asking his colleagues. The way he remembers it, the ad campaign for the 1978 Lincoln Versailles was the toughest one he had ever worked on. The problem […]
Current Events
Recent sales figures show how different the West Coast is from rest of nation
I have lived almost all of my life on the West Coast so occasionally have to remind myself that it can be meaningfully different than the rest of the country when it comes to automotive […]